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Adil Aijaz

Building HeySam, the AI Sales Engineer

Adil Aijaz is a seasoned professional with a strong background in B2B software development, product management, and entrepreneurial ventures. With a passion for creating successful customer experiences, Adil has a diverse educational and professional journey that has honed his expertise in the tech industry.

Adil pursued his academic interests in Computer Science by completing his M.Eng. from Cornell University, a B.Sc. from UCLA, and also studied at Mt. San Antonio College, showcasing his commitment to continuous learning and academic excellence.

Throughout his career, Adil has held key roles in prominent organizations, including being the Founder & CEO of HeySam, Chief Product Officer at Tecton, Co-Founder at Split, and Principal Member Technical Staff at RelateIQ. He has also contributed significantly to tech giants like LinkedIn and Yahoo! in various software engineering capacities, displaying a wealth of experience in the field.

His expertise spans from early-stage startups to established corporations, where he has excelled in driving product development, market strategy, and customer success initiatives. Adil's leadership roles and technical contributions have positioned him as a respected figure in the technology sector.

Adil Aijaz's career highlights include spearheading innovative software solutions, leading product teams, and shaping the direction of groundbreaking projects. His entrepreneurial spirit, combined with a solid foundation in computer science, has been instrumental in his professional journey.

With a track record of success in diverse tech environments and a relentless drive for excellence, Adil Aijaz continues to make significant contributions to the industry, setting the standard for innovation and customer-centric solutions.

Highlights

Apr 1 · linkedin

Meet Sam, the AI Sales Engineer that reps invite to calls so they don't have to add an SE, just in case things get "technical"

This is what we've been working towards for the last year. If you are running a sales or sales enablement org, I'd love to talk to you: heysam.ai

Mar 27 · linkedin

“Live Call AI” is the most exciting development in sales tech right now. Let's dive into the evolution of this trend.

First, what is “Live Call AI”? It’s an AI copilot that gives real-time help to the seller in the context of a sales call.

To understand that, we have to go back to the birth of sales call recorders.

2️⃣0️⃣1️⃣5️⃣ “GAME TAPES” AS A SERVICE

Gong & Chorus birthed the “call recording” category. They gave sales teams the ability to record, replay, and share sales calls. In essence, they focused on providing “game tapes” and AI that let sales managers coach sales reps after the call.

2️⃣0️⃣1️⃣8️⃣ GAME TAPES MEET REAL-TIME “BATTLE CARDS”

Wingman was the first company to go from “game tapes” to helping you “win the game”. They surfaced contextual cues about pricing or competition as “battle cards” live in a call. Sales Enablement created the cards; Wingman surfaced them to the seller based on the conversation. This is the earliest example of “Live Call AI” in sales.

2️⃣0️⃣2️⃣0️⃣ EXPLOSION OF BATTLE CARDS

In sales tech, no good idea goes uncopied. Outreach added real-time battle cards to their AI assistant - Kaia - in 2020. Aircover followed in 2021, Clari in 2022 (by acquiring Wingman), and Microsoft in 2023.  Interestingly, Gong and Chorus have not added this capability yet. Not sure why.

2️⃣0️⃣2️⃣4️⃣ FORGET BATTLE CARDS, MEET AN AI SALES ENGINEER

I started HeySam in 2023 with four basic critiques of this trend:

  1. Reps hate being “coached” in real-time, especially after they have ramped
  2. Popping random battle cards in the middle of the call distracts reps
  3. Most reps will master the pitch, competitive intel, and customer wins within four months. They will not master the product.
  4. Who has the time to create and maintain battle cards?

From these critiques came Sam. Sam is the AI Sales Engineer reps add to calls instead of human SEs, in case things get 'technical'

Sam answers complex product questions, without requiring your team to build & maintain battle cards that quickly go out of date. It does not distract the rep with random pop-ups; it helps only when it’s asked to help.

2️⃣0️⃣2️⃣6️⃣ AI SALES REP

HeySam doesn’t replace an SE. It augments them.

But, in the next two years, I am sure some startup will create the first ever sales rep that could sell. Artisan.co has already built an SDR.

Will that work? Let’s all wait and see.

That’s it. That’s a quick look at the evolution of “Live Call AI” in sales.

Adil Aijaz
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Location

San Mateo, California, United States