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Ai Ching Goh
Co-founder, Piktochart | Empowering Comms professionals to communicate impactful stories | Bootstrapped | 4 Day Work Week
Ai Ching Goh is the co-founder and CEO of Piktochart, a web application that enables users without extensive graphic design skills to create professional-quality infographics, presentations, and reports. Launched in 2011, Piktochart has evolved into a comprehensive business storytelling platform, recently expanding to include video editing capabilities with its new product, Piktostory.26
Background and Education
Ai Ching Goh graduated with a Bachelor of Science in Experimental Psychology from the University of Bristol in the UK. Prior to founding Piktochart, she worked at Procter & Gamble as an Associate Media Manager, where she managed substantial advertising budgets and coordinated media campaigns.13
Entrepreneurial Journey
Goh's entrepreneurial journey began after experiencing burnout while working at P&G. This pivotal moment led her to co-found Piktochart with her husband, aiming to create a company that prioritized employee well-being and innovative storytelling through visuals.46 Under her leadership, Piktochart has adopted a unique approach to growth, focusing on bootstrapping and fostering a family-like company culture that emphasizes personal development and happiness among team members.56
Impact and Recognition
Ai Ching Goh is recognized for her contributions to the startup ecosystem in Asia. She advocates for a people-centric approach in business, believing that prioritizing team members' growth leads to both happiness and profitability. Her work has garnered attention in various media outlets, highlighting her commitment to creating impactful tools for communication.25
In summary, Ai Ching Goh is not only a successful entrepreneur but also an advocate for innovative workplace practices, making significant strides in the tech industry through her leadership at Piktochart.
Highlights
Andrea Zaggia and I co-founded @piktochart in 2012.
As an infographic tool, we adopted the philosophy, ‘A picture is worth a thousand words.’
Fast forward to today, we can now transform those thousand words into an infographic at the click of a button.
✅ No time wasted finding the templates to get started. ✅ No wrestling with/deleting half of the template’s content before getting started. ✅ Get design inspiration by how your infographic can be organized. ✅ Get an alternative outline for your topic.
Taking the first step is always the hardest, and we designed Piktochart AI to help even the skeptics 😉 get started on their infographics.
We’re still early on our AI roadmap, and would appreciate knowing what you like and need to see most in its upcoming iterations.
Please comment below! 👇
We've some exciting news coming up!
Piktochart AI ✨ = text to infographic in 10 seconds (or less)
In our beta testers, this was what they were most excited about.
"I knew that the AI could not possibly understand the full intent of my intended topic. But, it's a good starting point for a template!"
"When are you adding branded templates? I need this now!"
"This would help me save so much time. Can I import my own text?"
We know there's much more work to be done. But we're excited to embark on a new AI-powered journey with our users and customers.
DM or comment 👇 if you'd like to test the product before it launches next week!
