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Aimee Peters, FCIM

Global marketing and brand FS specialist

Aimee Peters is a seasoned marketing and communications professional with over 20 years of experience in the field.2 She has held several high-profile positions, most notably at HSBC, where she worked for approximately 12 years.1 At HSBC, Aimee served as the Regional Head of Brand, Partnerships & B2B Marketing for the Middle East, North Africa, and Turkey (MENAT) region.13

Throughout her career, Aimee has gained extensive experience across various markets, including the Middle East, South Africa, and the UK.2 Her expertise spans marketing, communications, and public relations, with a focus on the financial sector.

Career Highlights

HSBC Tenure::

  • Regional Head of Brand, Partnerships & B2B Marketing for MENAT1
  • Global Head of Campaigns and Content3
  • Worked in global roles across communications and marketing in HSBC's Global Commercial Bank and Global Banking and Markets divisions5

Recent Developments:: As of September 2024, Aimee's LinkedIn profile indicated she had transitioned to a role as a Global Marketing Communications Consultant and CEO at WH Communications.3 This suggests she may have left her position at HSBC sometime between late 2023 and early 2024.

Industry Recognition:: Aimee holds the designation FCIM, which likely stands for Fellow of the Chartered Institute of Marketing, indicating a high level of professional achievement in her field.34

Current Interests:: Recently, Aimee has shown interest in web3 technologies, exploring how marketers can adapt to this emerging digital landscape.

Throughout her career, Aimee Peters has demonstrated a strong track record in global marketing strategies, brand management, and corporate communications, particularly in the financial services sector.

Highlights

Jan 1 · prnewswire.com
Mashreq Appoints Aimee Peters as Group Head of Marketing and ...

Related Questions

What are Aimee Peters' key achievements at HSBC?
How has Aimee Peters contributed to the growth of HSBC in MENAT?
What is Aimee Peters' background before joining HSBC?
What are Aimee Peters' main responsibilities in her current role?
How has Aimee Peters' career evolved over the past 20 years?
Aimee Peters, FCIM
Aimee Peters, FCIM, photo 1
Aimee Peters, FCIM, photo 2
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Location

Dubai, United Arab Emirates