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Alex Mari

Digital marketing research associate and teaching associate

Alex Mari is an AI and digital marketing expert currently affiliated with the University of Zurich as a Postdoctoral Researcher.1 His LinkedIn profile indicates that he has a passion for talent growth and personal branding, which aligns with his research focus in AI and marketing.1

Research and Expertise

Mari's work appears to be at the intersection of artificial intelligence and marketing. He has been recognized for his groundbreaking contributions in these fields, as evidenced by his invitation to speak at events like KosICT.2 His research likely explores how AI technologies can be applied to enhance marketing strategies and improve brand communication.

Professional Interests

Beyond his core research areas, Alex Mari shows interest in:

  • Sonic branding: He has discussed voice communication and sonic branding in relation to brand identity.2
  • Personal branding: This is mentioned as one of his areas of passion.1
  • Talent growth: Another area of interest highlighted in his profile.1

As a postdoctoral researcher, Mari is likely involved in publishing academic papers, collaborating on research projects, and potentially teaching or mentoring students in the field of AI and marketing at the University of Zurich.

Highlights

Jul 12 · linkedin

#Vietnam, Da Nang, My An beach. It's 4:30 am on a Tuesday. Jet-lagged and unable to sleep, I decided to take a walk. To my surprise, thousands of local senior citizens were already at the beach. I could hardly believe my eyes.

Countless adults were playing, reconnecting with nature, their bodies, friends or families. At their own pace, with unique movements and in many different forms, they were living in the moment—focused on #being. There was no pressure, anxiety, or judgment, just #playtime.

Intrigued and touched, I asked why these seniors gathered so early every morning to claim their playtime. Some said, "It's free," and others noted, "The sun is too strong later in the day." I read a funny comment on a forum: "Maybe they are late and not early."

Interestingly, this recent phenomenon emerged due to a general increase in wealth; I believe you would agree that's #progress.

Reflecting on the many hours binge-watching Netflix and saying, "I have no time for myself," I realized how much I can learn from this "movement".

Playtime is crucial for adults. It's not just about physical activity; it's about reconnecting with ourselves and our community. We must find the courage to make playtime a priority in our lives.

#Playtime #Importance #Inspiration

Jun 30 · linkedin

Are you a manager in need of digital marketing assistance? Are you ready to lead a team of talented master students?

I am reaching out to invite up to six forward-thinking companies of any size, preferably based in Switzerland, interested in receiving professional support free of charge starting in mid-September.

As part of a digital marketing seminar, 24 students from the University of Zurich will work over 12 weeks on ideating, developing, and executing marketing campaigns.

Learn more about our program here: https://cutt.ly/DMCP2024 Contact me if interested: [email protected]

#digitalmarketing #seminar #zurich

Related Questions

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Alex Mari
Alex Mari, photo 1
Alex Mari, photo 2
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Experience

Teaching Associate in Digital Marketing at University of Zurich since May 2022
Research Associate in AI for Marketing at University of Zurich since August 2018

Education

PhD Candidate, Medici Management School at MIT Sloan School of Management since June 2023

Location

Zurich, Zurich, Switzerland