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Alexandra McKay

Product Marketing Director @ Flipdish 🦄

Alexandra McKay is a seasoned professional with 17 years of experience in tech and SaaS, specializing in product marketing and tech innovations. She excels in bringing innovative software products to market, understanding customer needs, crafting resonating positioning and messaging, enabling sales teams, and collaborating with product teams.

With a strong background in go-to-market strategy, competitive intelligence, customer segmentation, positioning, pricing, sales enablement, program implementation, performance tracking, product management, enterprise, and SMB marketing, Alexandra has a proven track record of success in the industry. She holds various degrees in Product Marketing, MBA in Strategic Management & Marketing, and a BAA in Marketing from reputable institutions including Product Marketing Alliance and HEC Montréal.

Throughout her career, Alexandra has held prominent roles at reputable organizations, such as Director of Product Marketing at Flipdish, Director of Product Marketing, Head of Product Marketing at GSoft, ShareGate & Officevibe at Workleap, Director of Sales Enablement at Vend, Product Marketing Manager at Vend, among many others. Her impressive career journey includes contributing to renowned brands and startups in various capacities showcasing her versatility and expertise.

Highlights

Aug 9 · linkedin

After a well-deserved 5-month break 😎, I'm delighted to share that I have joined Flipdish 🦄 as their Director of Product Marketing. I'm excited to work alongside such an international team, helping restaurants from all over the world flipping thrive.

Mar 25 · linkedin

My old job at GSoft is up for grabs! If you're looking for a Director of Product Marketing role at one of the best Canadian SaaS companies - this is it! You'll have the chance to lead a fantastic team of hard-working PMM experts (👉 Anthea, Mia, Lisa & Peter 😄) and collaborate with great Sales, Marketing, CS & Product colleagues.

You'll have the opportunity to work on leading products like ShareGate, Officevibe, and Softstart. And help bring to life our founders Simon De Baene, Sébastien Leduc and Guillaume Roy's vision of building exceptional products that make work simpler, kinder, and faster.

What am I gonna do on my end? Stay tuned to find out!

#job #gsoft #productmarketing #productmarketingjobs

Alexandra McKay
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Location

Montreal, Quebec, Canada