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Ali Russell

Chief Marketing Officer at EXTREME E

Ali Russell is the Managing Director of Extreme E, having been promoted from his previous role as Chief Marketing Officer in May 2023.12 He has over 25 years of experience in the sports industry, with a career spanning multiple disciplines including rugby, football, and motorsport.3

Russell joined Extreme E in January 2019 as Chief Marketing Officer and was part of the founding team.14 Prior to Extreme E, he held several high-profile positions, including:

  • Chief Marketing Officer at FIA Formula E (2012-present)4
  • Chief Operating Officer at Rangers Football Club (2011-2012)4
  • Managing Director at Queens Park Rangers (2007-2011)4
  • Commercial and Marketing Director at Heart of Midlothian FC (2005-2007)4
  • Marketing Director at Scottish Rugby Union (2003-2005)4

Russell's educational background includes a Bachelor of Arts in Economics from Heriot-Watt University and a Master of Arts in International Finance from Newcastle University.4

In his role at Extreme E, Russell has been instrumental in the series' success and development since its inception in 2018.1 His innovative approach to marketing and passion for sustainable motorsport have contributed significantly to the series' global recognition and appeal.12

Highlights

Nov 26 · en.wikipedia.org
Extreme E - Wikipedia
Apr 24 · youtube.com
Sustainable Motorsport | Ali Russell, Extreme E, Managing Director
Sustainable Motorsport | Ali Russell, Extreme E, Managing Director
'Extreme E is not ending, it's getting better': Ali Russell clarifies the ...
'Extreme E is not ending, it's getting better': Ali Russell clarifies the ...
Jan 8 · extreme-e.com
Looking ahead to Season 4 with Ali Russell - News - Extreme E
Jan 1 · leadiq.com
Extreme E Company Overview, Contact Details & Competitors
Ali Russell Promoted to Managing Director of Extreme E
May 16 · extreme-e.com
Ali Russell promoted to Managing Director - News - Extreme E
Ali Russell promoted to Managing Director - News - Extreme E
May 16 · sportcal.com
Russell promoted to managing director at Extreme E - Sportcal
May 16 · sportbusiness.com
Extreme E promotes Russell to managing director | SportBusiness
May 16 · twitter.com
Extreme E on X: "We're pleased to announce the promotion of Ali ...
Mar 23 · extreme-e.com
Kris Reid appointed as Head of Marketing - News - Extreme E
EXTREME E LTD overview - Find and update company information

Related Questions

What were Ali Russell's key achievements as Chief Marketing Officer at Extreme E?
How did Ali Russell's role at Formula E prepare him for his position at Extreme E?
What are Ali Russell's future plans for Extreme E as Managing Director?
How has Ali Russell contributed to Extreme E's commitment to sustainability and equality?
What challenges did Ali Russell face while marketing Extreme E?
Ali Russell
Ali Russell, photo 1
Ali Russell, photo 2
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Location

United Kingdom