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Allison Sparrow

Director, Product Marketing at Microsoft Azure AI

Allison Sparrow is a product marketing lead with a specialization in developer, IT, and enterprise SaaS products. Equipped with a BA in Economics from UC San Diego, Allison continues to expand her knowledge by studying Marketing Analytics I, Marketing Analytics, and ROI at UC Berkeley Extension. As Director of Product Marketing at Splunk, Allison assists enterprises in their B2B marketing efforts through competitive intelligence, product messaging, product launch strategy, GTM strategy, and global integrated campaigns. Prior to working with Splunk, Allison held positions such as Director of Product Marketing & Go-to-Market at Crate.IO, Senior Manager of Global Campaigns at Optimizely, Manager of Demand Generation at Optimizely, Manager of Demand Generation at Neo4j, and Director of Field Marketing at CEO-CF.

Highlights

May 24 · linkedin

Work tings at #MSBuild.

💚 Satya announced Azure AI Search's integration with Fabric OneLake: https://lnkd.in/g6h6kgsz 📈 Eric Boyd announced more capacity, for less cost in AI Search: https://lnkd.in/gYT3R34y 💫 OpenAI's Sriya Santhanam shares how they use Azure AI Search to handle RAG for their millions of users, across ChatGPT, Assistants API and GPTs. https://lnkd.in/gCRAJDSV

RAG and AI just🤯...every.other.week.

Nov 17 · linkedin

💲💲Notorious R.A.G - It’s all about the retrieval 💲💲 (the best song I could come up with, what’s a better Biggy song to pun?)

Do you know the best RAG retrieval strategy?

1️⃣ Vector search 2️⃣ Keyword search 3️⃣️ Semantic ranking 4️⃣ All of the above 👈

If you're building the next viral GPT app, you must use hybrid search and ranking tech to deliver the best experience to your users.

Vector search and semantic ranker are now generally available in Azure AI Search (formerly Azure Cognitive Search).

Build high performance AI applications, enable retrieval-augmented generation (RAG), and deliver the best experiences for every user question and interaction. Learn more. #Azure #VectorSearch #AI #GenerativeAI #MSFTadvocate #rag #informationretrieval #azureai https://lnkd.in/g2zw-Sby

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Allison Sparrow
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Location

San Francisco, California, United States