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Ana Brzakovic
Marketing & Communications strategist
Professional Background
Ana Brzakovic is an accomplished marketing strategist and entrepreneur with a wealth of experience in digital marketing, public relations, communications, project management, and human resources. As the founder of Digital Way Marketing Agency, she is dedicated to creating tailored digital strategies that connect clients to their target audiences effectively. Under her leadership, Digital Way Marketing has become synonymous with innovative solutions in the marketing space, helping numerous businesses navigate the complexities of digital transformation.
In addition to her role as a founder, Ana co-hosts the popular podcast "Kako si na poslu" at Telegraf biznis, where she engages with industry leaders and shares insights about workplace dynamics, professional development, and career growth. Her passion for personal development shines through in every episode, inspiring listeners to strive for excellence in their professional journeys.
Ana's previous roles demonstrate her versatility and expertise across various sectors, including her position as Communications Director at Delta Holding. There, she played a crucial part in shaping the organization's communication strategies, overseeing external communications, and fostering a robust corporate culture. Her rich career at Delta Holding spanned multiple roles, including Manager for External Communications, HR Associate, and Digital Marketing Assistant, showcasing her ability to adapt and excel wherever she is placed.
Beyond her extensive work experience, Ana's involvement with organizations such as AIESEC Serbia and TEDxUMN highlights her commitment to community engagement and talent development. As a former Vice President for Talent Development at AIESEC, she was instrumental in cultivating leadership skills among young professionals, preparing them to face the challenges of the modern workforce. Ana also served on the Executive Board of the Think Big Team, where she led initiatives focused on community building and personal growth.
Education and Achievements
Ana Brzakovic's educational journey has equipped her with a strong foundation in communication and journalism, allowing her to approach marketing and public relations with a unique perspective. She completed her high school education with a diploma in languages and linguistics at "Stevan Sremac" Philology High School, which cultivated her passion for effective communication.
Ana pursued her higher education at Filozofski fakultet u Nišu, where she obtained a bachelor's degree in journalism. She further enhanced her skills by studying Communication, Journalism, and Related Programs at the University of Minnesota-Twin Cities, where she is currently a senior. This blend of local and international educational experiences has sharpened her analytical skills and deepened her understanding of diverse communication practices.
Achievements
- Founder of Digital Way Marketing Agency: Founded a leading agency focused on providing digital marketing solutions tailored to client needs.
- Co-host of Kako si na poslu Podcast: Engaging with industry experts to discuss insights in professional development and workplace dynamics.
- Communications Director at Delta Holding: Led strategic communications initiatives that strengthened the company's brand presence and corporate culture.
- Former HR Associate: Developed and implemented programs to enhance corporate culture, ensuring employee engagement and satisfaction.
- Active Contribution to Community Organizations: Engaged in roles with multiple organizations, including as Vice President at AIESEC Serbia and Executive Board Member at Think Big Team, driving initiatives for community growth and personal development.
- Blogger at anabrzakovic.com: Utilizes her blog to share valuable insights about marketing, personal development, and professional expertise, reaching a diverse audience.
In summary, Ana Brzakovic stands out as a well-rounded professional in digital marketing and communications. Her dynamic career, coupled with her passion for lifelong learning and personal growth, makes her a respected figure in the marketing industry. Whether through her work at Digital Way Marketing Agency, her engaging podcast, or her commitment to community service, Ana continues to inspire others and create impactful change in the business landscape.
