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Andrea Olmsted
Founder at Sustainable Fashion PR and freelance writer
Andrea Olmsted is a freelance writer for Sourcing Journal and the founder of Sustainable Fashion PR. Based in Spokane, Washington, she has over 15 years of experience in the fashion industry, focusing on sustainable and responsible fashion practices.
Olmsted has held significant roles, including the former West Coast Regional Director for Fashion Revolution and co-founder of the Sustainable Fashion Alliance, which aims to empower sustainable fashion professionals. Her work involves supporting regional textile production systems and advising various organizations dedicated to sustainability in fashion, such as Fibershed and Good Clothing Co..1
As a freelance writer for Sourcing Journal since February 2023, she reports on fashion business trends and sustainable innovations. Her expertise and network include collaborations with leading publications and industry thought leaders, enhancing her role as a consultant and writer in the sustainable fashion space.12
Highlights
The pandemic marked one of my most challenging times. I became a mother to not one, but two babies and experienced this “new chapter” amid isolation, loss of community, lack of resources, no paid leave, diminished postpartum support and a baby formula shortage. I am truly grateful to Maggie Neal Doherty for sharing our stories in The Guardian to help normalize postpartum depression and encourage more support for new mother's.
#MentalHealthAwarnessMonth #MaternalMentalHealthAwarenessWeek
Hi friends! As I look back on 2023, I have so much gratitude to those who gave me the trust to not only tell their stories, but the chance to feel like myself again postpartum. After having not one, but two babies in 2 years, in the summer of 2023 I put my entrepreneur boots back on to launch Sustainable Fashion PR.
Over the course of 6 months, I was able to secure a total of 129 placements for my clients including fashion publications like WWD, InStyle, Byrdie, Town & Country Magazine, Refinery29, Inc., Glamour, Esquire magazine, etc.; 7 onscreen segments (NBC News, Fox Corporation); made friends in new markets via ELLE Canada magazine, The Globe and Mail, National Post, Inc., etc.; and had 5 features in Forbes. I also expanded my businesses from being fashion-focused to encompass parenting/baby products (something very relevant in my new life chapter) and sustainable tech.
Thank you so much for giving me the chance to pursue my passion while balancing my life as a new mother. It’s been such a great honor to connect and tell your inspiring stories. Here's to success, happiness and press coverage in 2024!
