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Andreas Heyden

CEO at Dyn Media GmbH | Sports Marketing & Media Expert

Andreas Heyden is a prominent figure in the sports media and digital innovation industry.1 He currently serves as the CEO of Dyn Media GmbH, a subsidiary of Axel Springer, where he is focused on increasing the perception and appreciation of sports such as handball, basketball, volleyball, hockey, and table tennis.1

Career Highlights

  • CEO of Dyn Media GmbH (August 2022 - Present): Leading the company's mission to inspire more people through sports.1

  • Member of The Supervisory Board at SPONTENT (February 2023 - Present): Based in Düsseldorf, North Rhine-Westphalia, Germany.1

  • EVP Digital Innovations at DFL Group (July 2019 - August 2022): Worked with the German Football League (DFL, Bundesliga).1

  • CEO of DFL Digital Sports GmbH (June 2015 - August 2022): Led the digital subsidiary of the German Football League for seven years.1

Expertise and Achievements

Andreas Heyden has over 25 years of professional experience at the intersection of digital, media, and sports.1 His accomplishments include:

  • Building new business areas in video-on-demand (VoD) and over-the-top content (OTT)
  • Implementing cutting-edge technologies like augmented reality, artificial intelligence, and 5G
  • Establishing the Virtual Bundesliga (VBL) as a new esports competition within the DFL's league structure

Education

Heyden has pursued executive education at prestigious institutions:

  • INSEAD: Studied Organizational Leadership and Business Administration
  • Stanford University Graduate School of Business: General Management
  • Massachusetts Institute of Technology: Business, Management, Marketing, and Related Support Services

Andreas Heyden is known for his expertise in sports marketing, media technology, and digital innovation.23 His LinkedIn profile username is indeed "andreasheyden".1

Highlights

Sep 4 · linkedin

#jobalert #wehire 🚀 Werde Teil von Dyn Media GmbH! Wir suchen talentierte Kollegen, die uns auf unserem Weg begleiten. Hier sind unsere aktuellen offenen Stellen – bewirb dich jetzt und werde Teil unseres dynamischen Teams! Marcel Wontorra

  • Finance Manager (m/w/d) 💰
  • Full Stack Developer (m/w/d) 💻
  • Werkstudent (m/w/d) Finance 💰
  • Werkstudierende (m/w/d) Legal ⚖️
  • Werkstudierende (m/w/d) Customer Service Management 🎯
  • Freelance (m/w/d) Sendeassistenz 🎬
  • Freelancer (m/w/d) Live-Regie / Live-Producer 🎥
  • Freelance Social Media Editor (m/w/d) 📱 Interessiert? 👉 Hier bewerben https://lnkd.in/ei6_W94c Lass uns gemeinsam die Sportmedienwelt revolutionieren! #Freelance #Finance #Legal #Developer #Werkstudent #SocialMedia #JoinUs #DynMedia
Aug 23 · linkedin

Tonight marks a milestone for Dyn Media GmbH. Exactly 12 months ago, we embarked on a journey to bring the sports we love closer to the fans who cherish them. Today, as we kick off the new Tischtennis Bundesliga (TTBL) season (the first of our five sports), we’re not just launching a new season — 𝘄𝗲’𝗿𝗲 𝗱𝗼𝗶𝗻𝗴 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝘁𝗶𝗺𝗲, 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘀𝗲𝗰𝗼𝗻𝗱 𝘁𝗶𝗺𝗲...

I want to take a moment to thank our "𝗗𝘆𝗻 𝗙𝗶𝗿𝘀𝘁 𝗦𝗲𝗮𝘀𝗼𝗻 𝗛𝗲𝗿𝗼𝗲𝘀". Your dedication — through long days, late nights, and countless weekends — made this possible. To our incredible team, our families who supported us, and to Christian as our founder and Marcel Wontorra as our COO (+ much more).

Thank you to Axel Springer and our partners and suppliers who stood by us; we couldn’t have reached this point without you. Together, we’re starting our second season, but as always, we are still at day one. #tageins Let’s make this season even better than the last together!

Related Questions

What are Andreas Heyden's main responsibilities at Dyn Media GmbH?
How did Andreas Heyden contribute to the Virtual Bundesliga (VBL)?
What innovations has Andreas Heyden introduced at the DFL?
What is the mission of Dyn Media GmbH under Andreas Heyden's leadership?
How has Andreas Heyden's career evolved over the past 25 years?
Andreas Heyden
Andreas Heyden, photo 1
Andreas Heyden, photo 2
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Experience

CEO at Dyn Media GmbH (August 2022 - Present)
Geschäftsführer / CEO at DFL Digital Sports GmbH (June 2015 - August 2022), Member of the Supervisory Board at SPONTENT (February 2023 - Present)

Education

Communication, Marketing at Westdeutsche Akademie für Kommunikation (1995 - 1996)

Location

Cologne, North Rhine-Westphalia, Germany