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Andy Maskin

VP, AI Innovation at PXP

Andy Maskin is a seasoned professional with a rich background in media, marketing, and technology across various high-profile roles in leading organizations.

With a focus on pairing cutting-edge innovations with strategic business requirements, Andy has excelled in collaborating with senior executives and driving cross-functional initiatives.

During his tenure at Publicis as a GenAI lead, Andy spearheaded groundbreaking AI projects, including a successful consumer-facing experience for a hospitality client and a CPG branding sprint.

His role as VP, Creative Technology at Spark Foundry allowed him to lead innovation efforts for multiple client accounts, particularly in the gaming, metaverse, and smart assistant realms.

Andy's deep dive into Generative AI has seen him conduct masterclass sessions, drive innovative AI project concepts, and create prototypes across diverse multimodal platforms, showcasing his expertise in this cutting-edge field.

Prior to his agency roles, Andy gained valuable experience as the Director of Operations at the WarnerMedia Innovation Lab and at the IAB focusing on emerging platforms and ad tech.

He is also a prolific author on technology and advertising trends, with his thought leadership pieces appearing in major publications like AdWeek, AdAge, and MediaPost.

Andy's early career in management consulting and digital marketing project management with Fortune 500 clients offers a robust foundation for his later strategic roles in the industry.

An advocate for emerging technologies and startups, Andy maintains a keen interest in areas like metaverse, gaming, IoT, and voice tech, with a focus on their impact on commerce landscapes.

In addition to his professional pursuits, Andy is a gadget enthusiast, a Notary Public, a licensed NYC Tour Guide, and a passionate traveler who has explored over three dozen countries.

Education-wise, Andy holds a BS in Decision Processes and Strategic Management from The Wharton School and an MPS in Interactive Telecommunications Program from NYU.

Highlights

Jun 28 · twitter

Zim opening a Test Match bowling innings with a spinner. Madness! What devils are in this pitch?! 🤣

Andy Maskin
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Location

New York City Metropolitan Area