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Anna-Marie Watson
Performance Coach - Coach Supervisor - Leadership & Development Consultant at Reach for More
Professional Background
Anna-Marie Watson is a dedicated professional certified coach, learning facilitator, and leadership consultant with over 20 years of experience in developing high-performing individuals and teams across diverse environments on five continents. With a solid foundation gained during her nine-year service in the British Army, she learned invaluable lessons about resilience, teamwork, and leadership in extreme conditions. This military experience paved the way for her evolution into the coaching profession, where she now specializes in regenerative and sustainable performance both at work and in personal life.
Throughout her career, Anna-Marie has embraced challenging environments, from the Arctic tundra to dry deserts, participating in three operational tours that have shaped her approach to coaching and leadership development. Passionate about creating unique coaching partnerships, she tailors her methods to meet the evolving needs of her clients, successfully guiding them to excel in their respective fields.
In addition to her extensive coaching practice, Anna-Marie has contributed to various international multicultural learning and development projects, continually honing her skills and expertise. She is a self-proclaimed learning junkie and holds several accolades in coaching and education, exemplified by her Post Graduate Certificate in Applied Coaching from the University of Derby and a Master’s in Teaching from the University of Sydney.
Education and Achievements
Anna-Marie's educational journey is as varied and enriching as her professional endeavors. Upon studying for a 2:1 in Geography BSc at The University of Manchester, she went on to obtain numerous coaching and leadership certifications, which include:
- Post Graduate Certificate (Merit) in Applied Coaching at the University of Derby
- Masters in Education at The University of Sydney
- Accredited Analytic-Network Coach at The Performance Solution
- Accredited Multiple Brain Integration Techniques (mBIT) Coach at The Performance Solution
- Advanced Diploma in Nutrition at The Royal Society for the Promotion of Health
- Coaching Supervision at Oxford Brookes University
- NLP (Master Practitioner), Time Line Therapy (Practitioner), and NLP Coach (Practitioner) at Pioneering Futures
Anna-Marie’s commitment to professional growth is evident in her participation in coaching supervision and specialized coaching skills courses, underscoring her desire to provide the highest quality of coaching to her clients. Her extensive array of qualifications allows her to blend various methodologies into her coaching practice, ensuring that her clients are well supported and guided.
Professional Endeavors and Community Engagement
As a Performance Coach, Coach Supervisor, and Leadership & Development Consultant at Reach for More, Anna-Marie is committed to nurturing high levels of performance through psychological resilience and effective teamwork. Her roles have enabled her to positively influence many organizations and individuals, cultivating environments in which her clients can flourish.
Anna-Marie co-authored a chapter on 'Outdoor eco-coaching' in the recently published 'The Coaches Handbook' by Routledge, highlighting her innovative approach to leveraging nature's benefits in personal and professional development. Moreover, she is an active co-presenter of the biweekly podcast 'Coaching Outdoors,' aiming to promote outdoor coaching practices globally. Her presentation of regular talks at national conferences, events, and webinars demonstrates her eagerness to share knowledge and engage with the broader coaching community.
Passion for Outdoor Coaching
Taking her practice outdoors is not only a professional pursuit for Anna-Marie but a personal mission. Inspired by her free-range childhood and love for nature, she has witnessed transformational changes in clients during coaching sessions held in natural settings. She believes fervently in the physical and mental health benefits of outdoor coaching, aiming to inspire fellow coaches to expand their practices beyond conventional settings. Her aim is to nurture the exploration of nature as a potent avenue for personal growth and development.
Achievements in Endurance Sports
Alongside her coaching career, Anna-Marie is also an accomplished ultra runner, competing at an international level in various challenging events. Her remarkable podium performances in races like the Marathon des Sables (2015 & 2018) and Ultra Trail du Mont Blanc (170 km with a staggering 10,000 meters of ascent) underline her commitment to both physical fitness and mental fortitude. Her zest for adventures has seen her participate in various endurance challenges, cementing her reputation as a role model for aspiring athletes.
Supported by the French endurance company WAA, known informally as “What An Adventure,” since 2016, Anna-Marie teaches not only by her words but by her actions. She motivates many others to push their boundaries and embrace the joys of ultra running and other endurance sports. Her unique blend of life experience, commitment to high performance, and exploration of outdoor coaching makes her a trailblazer in her domain.
Community and Supportive Network
Anna-Marie’s professional journey is also characterized by her willingness to support others. She encourages a spirit of nurturing and development within her coaching relationships, always open to collaboration, sharing knowledge, and offering assistance to those eager to advance their pursuits. On her LinkedIn profile, Anna-Marie invites engagement, extending an inclusive offer for support in anyone's personal or professional journey.
Personal Philosophy and Values
Anna-Marie Watson stands for the powerful intersection of coaching and the outdoors. Through her work, she embodies the principles of well-being, high performance, and continuous learning. Her values intersect with her experience, making her an inspiring figure in coaching and personal development.
In summary, Anna-Marie's unwavering commitment to her mission, combined with her significant experience and expertise in coaching in diverse environments and her passion for outdoor activities, create a remarkable narrative of growth and transformation for both herself and her clients. Through coaching, sharing knowledge, and competitive sports, she actively contributes to building a community of resilience and high performance that impacts individuals and teams worldwide.
With an adventurous spirit and a dedication to lifelong learning, Anna-Marie is a trusted partner for anyone looking to transform their personal and professional lives while embracing the great outdoors.
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Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.