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Anthony Martin

Global CEO at BAMM

Anthony Martin serves as the Global Chief Executive Officer of BAMM, a consumer insight agency with offices in London and New York. He co-founded BAMM in 2007, driven by a desire to create vibrant and impactful strategies that provoke action among clients. His expertise lies in consumer insights, brand strategy, and innovation, utilizing a method-agnostic approach that incorporates behavioral economics and storytelling to address various client challenges.124

Before his role at BAMM, Martin held significant positions at notable agencies including MCBD, Leagas Delaney, and Ogilvy & Mather. He relocated to New York in 2017 to establish and lead BAMM's New York office, further expanding the agency's global reach and vision.25 His career reflects a strong commitment to transforming consumer insights into actionable strategies for brands.3

Highlights

Aug 16 · linkedin

🏠Which room in your home makes you the most happy?

We’ve found the lounge is up there, at 23%.

▶️Find out more about where Joy happens in our latest Drop report here: https://lnkd.in/et7_R_5j

Jul 26 · linkedin

⭐What makes the Young Victoria and Albert Museum the most joyful museum in the world?

Celebrated as "the world's most joyful" museum in the 2024 Museum of the Year award, it’s a place where learning through play comes to life, inspiring young minds.

Aspects like the interactive Minecraft installation, or the open design studio, are some of the things that draw in young people. Through its community engagement, focus on sustainable ways of working, and re-invention, the museum zones inspire this generation and the next.

Find out more here: https://lnkd.in/eqKnrhFy

Via Yasmin Rufo BBC News

🌞If you’re interested in how to harness authentic brand Joy, check out our latest The Drop report where we explore this: https://lnkd.in/eJuRZvP

#MRX #Joy #BrandStrategy #Museums

Related Questions

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Anthony Martin
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Location

New York, New York, United States