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Ariel Ozick
I build, acquire and invest in digital assets and turnarounds. Pretty good at growing things.
Ariel Ozick is a seasoned entrepreneur with a strong background in the internet and technology sector.
With extensive experience in online marketing, Ariel has a diverse skill set that includes various aspects such as display marketing, SEO, PPC, social media, lead generation, growth hacking, and direct marketing.
His proficiency in leveraging tools like Search Optimization, Pay Per Click, and affiliate programs has enabled him to create successful online marketing campaigns, generating substantial traffic, revenue, and leads for numerous businesses.
Ariel is passionate about utilizing the internet to foster the growth of technology-driven businesses and has a track record of transforming online marketplaces through his holistic approach to online marketing.
In addition to online marketing, Ariel possesses expertise in organic search traffic, landing page optimization, media buying, paid search campaigns, funnels, online reputation management, affiliate programs, mobile development, software development, and online lead generation.
His work has been recognized in reputable publications such as the New York Times, Fox News, Wall Street Journal, and more.
A graduate with a Bachelor of Science in Business Administration and Management from Thomas Edison State University, Ariel has held key positions in organizations like HRX Capital, Wired Rhino, Inc., YouNeverCall, and Six Knots Design, Inc.
Highlights
What is a 363 sale in bankruptcy, and how does it work?
In Chapter 11 bankruptcy, the debtor can choose to sell some or all of its assets in what's called a section 363 sale (named after the section in the bankruptcy code)
Here's how it works:
The Debtor decides it needs to sell some or all of its assets.
The court will approve a motion that outlines the sales process.
The Debtor hires an investment banker to market the business or asset.
This process is relatively similar to a regular M&A process except it's extremely compressed. These deals get done fast, often within 90 days.
Secured creditors can "credit bid" up to the amount they're owed. In other words, if you have a lien on equipment worth $1,000,000, you can bid up to a million at the 363 auction.
You can buy a creditor's debt. In theory, you can offer 50 cents on the dollar. So if you buy out a million dollar secured debt for 500k, you can still bid 1 million.
If the banker finds at least one interested party, they will get one of them to be the "stalking horse bidder".
The stalking horse bidder sets the floor with a minimum bid. if they are not the winning bid, they will usually get a percentage of their bid and legal fees
If there's more then one bidder, an auction process is conducted as outlined in the initial sales motion.
Highest bidder wins.
Buyer signs an APA.
Court/Judge signs a motion and it's sold free and clear to the bidder.
Side note: existing contracts. There is some nuance to assuming contracts especially if it's a full business. I leave that as an exercise when you bid at 363.
Working hard is good, but working for yourself is the best.
