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Arjan Singh

Co-Founder at Jolie

Arjan Singh is the Co-Founder and Head of Brand Marketing & Operations at Jolie, a company that produces shower filters to improve water quality for skin and hair care.14 He started this role in May 2021 and is based in New York.4

Singh has a diverse background that combines creativity and business acumen. He grew up in Long Island, New York, in a multicultural family with roots in fashion and branding.1 Prior to co-founding Jolie, he worked as a consultant for the Boston Consulting Group in Scandinavia, focusing on consumer fashion and beauty.1

Jolie has seen significant success under Singh's leadership, achieving a $28M run rate in two years, $10M ARR in subscription revenue, and acquiring 120,000 customers.3 The company's mission is to reimagine skin and hair care by focusing on water quality, removing chlorine and heavy metals to improve overall health and well-being.14

Singh's approach to marketing emphasizes creating conversations and leveraging word-of-mouth. He believes in seeding influencers with products and encouraging user-generated content to drive brand awareness.3 This strategy has resulted in Jolie receiving 10,000 pieces of user-generated content.3

In addition to his role at Jolie, Singh has appeared on podcasts and interviews to discuss the company's growth and marketing strategies.12 He is known for his interdisciplinary approach, combining creative and business skills in his entrepreneurial ventures.14

Related Questions

What inspired Arjan Singh to co-found Jolie?
How did Arjan Singh's background in fashion influence his approach to marketing at Jolie?
What are some of the biggest challenges Arjan Singh faced when launching Jolie?
How does Jolie's shower filter improve skin and hair health?
What role did consumer education play in Jolie's marketing strategy?
Arjan Singh
Arjan Singh, photo 1
Arjan Singh, photo 2
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Location

New York, New York, United States

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