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Barbara Karanian
Lecturer (previously Visiting Professor)at Stanford Transforming Innovation in Classrooms and Organizations - Psychology of Designing Change -
Professional Background
Barbara Karanian, Ph.D., is a dynamic force in design education and entrepreneurial leadership. As the founder of The Design Entrepreneuring Studio, she has made her mark as a Lecturer in Mechanical Engineering at Stanford University. In this role, she passionately engages students in innovative educational practices that blend the sciences of engineering, psychology, and design. Barbara's research is at the intersection of social-cognitive psychology and engineering design, delving into how cognition and emotions shape design decisions and entrepreneurial actions.
Her academic journey has taken her through esteemed institutions and varied roles. From 2005 to 2010, she served as the Michael T. Anthony Professor at Wentworth Institute of Technology in Boston, lending her expertise to the field of engineering education. Alongside her position at Stanford, Barbara is also an Adjunct Associate Professor in Social Science and Policy Studies at Worcester Polytechnic Institute (WPI), showcasing her versatility and commitment to fostering a comprehensive understanding of engineering leadership.
Education and Achievements
Barbara's educational background is as impressive as her professional accomplishments. She holds a Bachelor of Arts degree with a double major in Experimental Psychology and Fine Arts from the College of the Holy Cross in Worcester, MA. Her pursuit of knowledge continued as she obtained a Master's in Education with a focus on Art Therapy, followed by her Ph.D. in Educational Studies with an emphasis on Organizational Behavior from Lesley University. Her dissertation, titled "Gender and Leadership: Men and Women's Stories," reflects her commitment to exploring gender dynamics in organizational settings.
In addition to her academic credentials, Barbara has been recognized for her instructional prowess. She was awarded a Teaching Fellowship in Leadership at the Harvard University Graduate School of Education – a testament to her exceptional skills in leadership education. Her ability to weave storytelling into her teaching methodology facilitates not only knowledge transfer but also emotional engagement, paving the way for creativity and innovation.
Notable Works
Barbara is the author of significant publications that contribute to the fields of leadership and design education. Her book, "Working Connection: The Relational Art of Leadership," explores the relational aspects of leadership, emphasizing the importance of communication and community in enhancing workplace dynamics. Additionally, her work titled "Analyzing Engineering Leader Stories-Predicting Engagement" provides insights into how storytelling can enhance engagement and connection within teams.
As a highly sought-after consultant, Barbara collaborates with leaders and organizations to cultivate creative and communicative skills necessary for effective teamwork. Through her proven methods, she helps teams master the art of community-building and creative expression, which is particularly evident in her courses at Stanford University.
In her innovative course ME 378, "Tell, Make, Engage: Action Stories for Entrepreneuring," students explore the transformative power of storytelling as they transition through the various stages of the design process – from inspiration to prototyping to realization. Furthermore, her courses ME 243 "Designing Emotion" and ME 236 "Tales To Design Cars By" offer students unique approaches to understanding user experience and emotional design within engineering contexts.
Recent projects undertaken by Barbara delve into changing organizational norms and practices, focusing on pre-visualization tools to narrate products yet to be made. Her research includes examining cognitive aspects of design and the perceived differences in user needs between online and offline interactions. Through her use of video-taped "drive-alongs," she assesses driver responses to existing automation, aiming to bridge the gap between Silicon Valley innovation and Hollywood storytelling.
Currently, Barbara exercises her expertise as a consulting partner with MoVi Connect.io, where she continues to influence the way organizations adapt and thrive in a rapidly changing technological landscape. Her work is characterized by a forward-thinking approach that integrates design, leadership, and emotional intelligence.
In her esteemed career, Barbara has not only played a pivotal role in shaping the future of engineering education but also in advancing conversations surrounding leadership, creativity, and human-centered design. Her commitment to fostering innovation and entrepreneurship in the design sector continues to inspire students, faculty, and professionals alike.
Barbara's research and practical applications resonate throughout the fields of engineering design and leadership, ensuring her position as a thought leader who champions the significance of storytelling and emotional engagement in educating the next generation of engineers and designers.
