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Bonnie Donaldson

Brand Marketing Leader | Ex-Zillow, Trulia

Bonnie Donaldson is a results-driven brand leader with an exceptional track record in building meaningful brands that deliver real value to consumers. With a strong strategic mindset, Bonnie excels in inspiring creative teams and leveraging data and consumer insights to develop successful marketing strategies. With experience from prominent companies like Trulia and Zillow, Bonnie has led various initiatives including integrated marketing campaigns, consumer insights, visual rebrands, target audience segmentation, and national campaigns. In the healthcare sector, Bonnie has contributed to setting foundational product and brand strategies for startups. Bonnie thrives on customer-centricity, media and measurement rigor, team motivation, and creating impactful creative solutions. Some notable achievements include leading a team to launch Zillow's first national campaign with significant increases in visits and brand preference, facilitating research for healthcare startups, and driving business growth and innovation at Trulia.

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Bonnie Donaldson
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Location

New York, New York, United States