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Brad Shaw

Product Manager (SCADA/HMI & Artificial Intelligence) at AVEVA

Professional Background

Brad Shaw boasts an impressive and diverse career in the realm of industrial automation and product management, highlighted by a wealth of experience that spans both Australia and North America. Initially focusing on the delivery of complex industrial automation software projects, he successfully pivoted to Product Management in 2013. Since then, he has played a pivotal role in coordinating the definition, development, and successful release and marketing of a remarkable eight major enterprise software product releases, showcasing his skills in a rapidly evolving technological landscape.

Currently serving as a Product Manager in the SCADA/HMI portfolio at AVEVA, he is responsible for defining the product strategy and roadmap for their leading Industrial Process SCADA. Brad has a particular interest in leveraging cutting-edge technologies such as Artificial Intelligence, Machine Learning, and cloud solutions to enhance the SCADA/HMI portfolio. His forward-thinking approach is aimed at solving customer problems and improving user experience both overtly through product functionality and covertly through backend advancements.

Education and Achievements

Brad's academic foundation is rooted in engineering, having graduated with a Bachelor of Engineering (Computer) from the prestigious University of Newcastle. This technical background has contributed enormously to his analytical prowess and problem-solving capabilities in the field of product management.

Throughout his career, he has cultivated a proficiency in various Product Management practices, including Scaled Agile Framework (SAFe) and other development methodologies. His expertise encompasses several crucial areas such as pricing strategies, change control processes, and complex go-to-market strategies, both direct and indirect. Brad's strong commercial acumen, coupled with his adeptness in analytics tools, including Excel, SQL, and databases, empowers him to make data-driven decisions that significantly impact business outcomes.

Detailed Career Progression

  • Product Manager - AI at AVEVA: In this current position, Brad continues to shape the future of industrial process management by integrating AI and machine learning into product offerings.
  • Product Manager - Citect SCADA at AVEVA: Prior to his current role, he was instrumental in the evolution of the Citect SCADA product line, implementing strategies that improved performance and customer satisfaction.
  • Product Manager - ClearSCADA at Schneider Electric: In this capacity, he expanded his knowledge in SCADA systems, enhancing his product management skills and market understanding.
  • Senior System Architect at Schneider Electric: This role allowed him to merge technical skills with managerial responsibilities, guiding the architectural direction of system solutions.
  • Senior Systems Engineer at Serck Controls: Here, he developed the technical knowledge and experience that would serve as the foundation for his future roles in product management.
  • Systems Engineer at Serck Controls: Brad's journey began here, learning the ins and outs of systems engineering, which propelled him toward more advanced opportunities.
  • Cadet Engineer at Serck Controls & Work Experience Engineer at Macquarie Generation: Early roles that provided Brad with essential industry experience and exposure to engineering practices.

Skills and Expertise

Brad Shaw is well-versed in utilizing collaborative methodologies and working with cross-functional teams, vital for achieving strategic business objectives. His hands-on approach and belief in teamwork foster an environment where innovative thinking thrives. With his focus on client needs, market trends, and future technology enablers, he remains committed to evolving both personally and professionally. Brad's outstanding abilities to gather insights from various sectors contribute to delivering world-class software solutions that effectively address customer challenges.

In an era where technology is constantly advancing, Brad Shaw stands out as a thought leader in the industrial automation landscape. His commitment to learning and growth, aligned with his extensive experience, makes him an invaluable asset to any organization aiming to thrive in the digital age.

Related Questions

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