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Brad Stockton
EVP, Head of U.S. Media Investment Solutions at dentsu; TV Week 40 under 40
Brad Stockton is a prominent figure in the media and advertising industry, currently serving as the Executive Vice President (EVP) and Head of U.S. Media Investment Solutions at dentsu. With a career spanning over a decade, Stockton has established himself as a leader in video innovation and media investment strategies.
Career Highlights
Stockton's role at dentsu involves overseeing advanced video investment strategies, including Addressable TV, Data Driven Linear, Connected TV, and emerging technologies.1 He is responsible for identifying data and technology partners and creating solutions for dentsu's clients to effectively reach their target consumers.2
Experience and Expertise
- Video Innovation: Stockton has been instrumental in developing innovative, consistent, and scalable buying and investment capabilities across various video platforms.5
- Full-Funnel Performance: He emphasizes the importance of understanding how top-of-the-funnel awareness impacts the entire consumer journey.3
- Dynamic Creative Optimization: Stockton is involved in leveraging technology to customize ad content for individual viewers.3
Recognition
Brad Stockton has been recognized as one of NY TV Week's 40 Under 40, joining a group of media pioneers pushing the boundaries of innovation in the TV and video industry.4
Educational Background
Stockton studied Marketing at Ramapo College of New Jersey, where he was also a collegiate athlete.15
Industry Perspective
Stockton is known for his insights on the evolving media landscape, particularly in streaming and connected TV. He emphasizes the importance of curiosity, humility, and human connection in the industry.2
Brad Stockton's LinkedIn username is brad-stockton-1b56a544, as mentioned in the query.

