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Brianna Plaza

Founder | Growth & Retention Marketer | Project Manager

Brianna Plaza is currently the CRM Strategy & Operations professional at Etsy. She has a strong background in email implementation and CRM management, complemented by skills in marketing, branding, photography, and writing.34

In her role at Etsy, Brianna is involved in creating strategies that enhance customer relationship management and operational efficiency within the organization. This position requires a deep understanding of both the business and its culture, as well as the ability to coordinate resources effectively to support strategic goals.1

Additionally, Brianna is known for her work outside of Etsy, having authored a food and drink newsletter titled On Hand, where she shares recipes, interviews, and stories related to the culinary world. This endeavor reflects her passion for food and beverage exploration.2

For more detailed insights into her professional background, you can view her LinkedIn profile here .3

Highlights

Mar 29 · linkedin

Today is the 100th issue of my newsletter, on hand, a milestone I am very proud of.

I started on hand in January 2021 at a time when I was looking for a creative outlet — we were still stuck inside and I was in a job I didn’t particularly enjoy. I had previously done some food writing, but not with any real regularity, and I wanted on hand to be a place where I could deep dive into the food and drink world. It took me a long time to get into the practice of consistently working on this newsletter, but I’ve finally hit my stride.

To everyone who has read or shared or subscribed to this newsletter: thank you. There are a million things you could be reading and I am honored that you've chosen on hand as one of those things.

I look forward to sharing more interesting conversations, delicious recipes, and fun stories in the next 100 issues.

Feb 12 · linkedin

Watch out world, I've got a new certification: Iterable Foundations from Iterable!

Related Questions

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How did Brianna Plaza transition from a CRM role to starting a food and drink newsletter?
What inspired Brianna Plaza to create the "On Hand" newsletter?
How does Brianna Plaza's background in marketing and branding influence her work at Etsy?
What are some notable projects Brianna Plaza has led in CRM Strategy & Operations at Etsy?
Brianna Plaza
Brianna Plaza, photo 1
Brianna Plaza, photo 2
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Location

Brooklyn, New York, United States