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Bridget Atkinson Gola

Global Head of Business Intelligence at Shutterstock

Bridget Atkinson Gola is a strategic and results-driven professional with extensive experience in leveraging data for valuable business intelligence.

She has a strong background in leading global teams to provide insights and analysis across various disciplines such as business health performance, marketing analytics, site analytics, product analytics, sales analytics, financial forecasting, data governance, and more.

Her career spans dynamic startup, growth, and corporate environments in e-commerce and startup organizations, with a focus on creating analytic roadmaps, driving cost savings, automation, personalized marketing, and data democratization.

Bridget is known for her innovative leadership, executive-level analytics expertise, and proficiency in communication, organization, and planning.

She excels in building strong partnerships with cross-functional teams to leverage data for strategic decision-making and business growth.

Her expertise includes business intelligence, data strategy, marketing analytics, acquisition strategy, media measurement, customer retention, experimentation, budgeting, forecasting, sales analytics, SEO strategy, data infrastructure, data governance, data science, financial modeling, ad tech, consumer marketing, advanced analytics, machine learning, and algorithmic optimization.

Bridget Atkinson Gola holds an Executive Program in Leadership & Business Innovation from INSEAD and a BS in Mathematics from Fairfield University.

Her professional experience includes roles such as Global Head of Analytics & Business Intelligence at Shutterstock, Fractional Chief of Data & Analytics at R&E Analytics, SVP of Business Intelligence at PebblePost, SVP of Business Analytics at Worth Linen Associates, Vice President of Marketing Planning and Analytics at Bertelsmann SE & Co. KGaA, Senior Manager/Analyst of Client Strategy at Advertising.com (A Division of AOL Platforms), and Senior Actuarial Analyst at The Hartford.

Highlights

Jun 25 · MarTech Series
TechBytes with Jacob Ross, President at PebblePost - MarTech Series
TechBytes with Jacob Ross, President at PebblePost - MarTech Series
Mar 19 · The Drum
People on the move including Google, American Express, Vice, Uber, and more - The Drum
Bridget Atkinson Gola
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Location

New York, New York, United States