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Brooks Halladay

Product Design, Management & Software Engineering

Brooks Halladay is an entrepreneur, product leader, developer, architect, and team leader with extensive experience in the tech industry. He is currently the CEO and Founder of Create Magic, a software consulting company based in Las Vegas, Nevada, that he established in December 2019.1 Create Magic provides custom design, product, mobile, and backend solutions, as well as technical product management services to clients such as Zappos and Deloitte Digital.1

Prior to founding Create Magic, Halladay had a diverse career in the tech industry:

  1. He was the CEO and Founder of Phusion, Inc. from April 2014 to January 2023, where he developed multiple app projects including Samba Messenger and SneakerCoin, a top Jordan sneaker app with 200,000 users.1

  2. Halladay worked as a consultant for Zappos Family of Companies from November 2018 to December 2020, where he served as the product owner for the Zappos Circle Cash payments application.1

  3. He held positions such as Senior Software Engineer at Concierge Software Design, VP of Product at Sports Challenge Network, and Senior iOS Engineer and Product Designer at Rolltech.1

  4. Halladay also founded several other companies, including FlightGear and Enclave Studios, where he developed various mobile applications.1

His educational background includes:

  • An MBA from the Gies College of Business at the University of Illinois Urbana-Champaign1
  • A BS in Computer Science from Syracuse University1
  • Participation in Y Combinator's Startup School program from 2018 to 20221

Throughout his career, Halladay has demonstrated expertise in mobile app development, product design, and entrepreneurship in the tech industry.1

Highlights

May 8 · linkedin

Today was one of the best days in Vegas all year, 75 degrees and sunny ☀️

Juanny Romero has one of the coolest coffee ☕️ shops ever, Mothership Coffee on Fremont at the Ferguson’s. The vibe is so chill and welcoming. People are always here lost in conversation, petting dogs and enjoying the shops throughout the area. The iced bourbon vanilla latte is also amazing!

This area will always reminds me of some special times surrounded by the late Tony Hsieh’s tribe at airstream, Zappos, community breakfasts, great friendships, crypto art, and late night jam sessions with local artists. It was a special time filled with magic but happy to report that the magic is still here.

Today was one of the best days in Vegas all year, 75 degrees and sunny ☀️ 

Juanny Romero has one of
Apr 21 · linkedin

When wealth is lost, nothing is lost; when health is lost, something is lost; when character is lost, all is lost.

Billy Graham

Related Questions

What inspired Brooks Halladay to start Create Magic?
What are some of the notable projects Brooks Halladay has worked on?
How did Brooks Halladay's experience at Phusion, Inc. influence his work at Create Magic?
What challenges has Brooks Halladay faced as the CEO of Create Magic?
How does Brooks Halladay's background in product leadership benefit Create Magic?
Brooks Halladay
Brooks Halladay, photo 1
Brooks Halladay, photo 2
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Location

Las Vegas Metropolitan Area