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Caitlin Lacey

Emerging Platforms Marketing for Businesses at Facebook

Caitlin Lacey is a seasoned marketing professional with extensive experience in emerging technologies, particularly in augmented reality (AR) and virtual reality (VR). She has held several significant roles in major tech companies.124

Currently, Caitlin Lacey is the Head of Marketing at Squint, a Series A startup backed by Sequoia Capital and Menlo Ventures.3 Prior to this, she served as the Senior Director of Platform Marketing at Niantic, where she oversaw product marketing and community marketing for AR developer platforms.2

Before joining Niantic, Lacey spent over a decade at Meta (formerly Facebook), where she held various positions.24 In 2016, she joined the Emerging Platforms business marketing team at Meta, focusing initially on business messaging and chatbot technology. Later, she led the emerging AR and VR strategy for business decision-makers, helping them understand how these technologies could drive customer engagement and create new channels for ROI.2

Lacey's educational background includes:

  • Bachelor of Arts in English Literature from the University of Washington
  • Master of Arts in English Literature from San Francisco State University
  • Additional certifications and courses from Stanford Continuing Studies and Marketing Week Mini MBA1

Throughout her career, Lacey has been recognized for her work in various publications and podcasts, including Women of the Future, Women of Web3 podcast, Voices of VR, AdWeek, The Drum, and AdAge.4

Highlights

Sep 21 · orldsleaders.com
Caitlin Lacey: Driving Digital-Physical Fusion
Caitlin Lacey: Driving Digital-Physical Fusion
Jan 30 · voicesofvr.com
#1170: Niantic's Lightship AR Developer Kit Enables Third-Party ...
Aug 25 · podcasts.apple.com
Exploring augmented reality with Caitlin Lacey at Niantic
May 5 · dhhs.ne.gov
[PDF] NEGATIVE and DISCIPLINARY ACTIONS AGAINST CHILD CARE ...
Apr 8 · takeachef.com
Private Chef in Lacey

Related Questions

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Caitlin Lacey
Caitlin Lacey, photo 1
Caitlin Lacey, photo 2
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Location

Fremont, California, United States