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Caroline Tredget
Sales Director, The Times and Sunday Times
Caroline Tredget is currently the Sales Director for The Times and The Sunday Times at News UK. With over two decades of experience in the media industry, she has developed a strong background in commercial media leadership. Tredget began her career in advertising sales, initially selling magazine ads before progressing to significant roles within major media organizations.
Professional Background
- Current Role: Sales Director at News UK for The Times and The Sunday Times.
- Previous Experience: Tredget has worked in various capacities within the media sector, including a notable position at EMAP Fashion where she honed her skills in advertising and sales strategies.14
Education
- Degree: She studied at Nottingham Trent University, which has contributed to her expertise in marketing and commercial strategy.3
Contributions and Insights
Tredget has been vocal about the importance of advertising context in shaping consumer perceptions of product quality. She emphasizes that trustworthy advertising significantly influences how consumers view brands, particularly among the 25-44 demographic, which is crucial for media engagement today.2 Her insights reflect a deep understanding of market dynamics and consumer behavior, making her a key figure in driving sales strategies for The Times and The Sunday Times.
For more detailed information about her professional journey, you can view her LinkedIn profile here.3
Highlights
We are excited to announce that The Times and Sunday Times is free to read this weekend. This will allow everyone to read our award winning journalism, exclusive interviews, ground breaking investigations and our incredible lifestyle content. Thanks to our partner Waitrose & Partners for joining us on the journey. One of many exciting innovations for us at Times Media
As the Russell Brand exposé continues to lead the headlines, The importance of investigative journalism should never be underestimated. In a world where fake news tries to disrupt the news agenda The Times and The Sunday Times work hard to reveal the truth and hold businesses and powerful individuals to account. This exposé drove 69% more subscriptions than we would see on an average weekend and 87% increase in traffic, highlighting the importance that people place on reading stories that matter from the trusted source. Congratulations to our brilliant editorial teams for yet again setting the news agenda.
How The Times and The Sunday Times investigated Russell Brand
