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Chris Lodde
Co-Founder CLARK
Chris Lodde is a co-founder and the CEO International at CLARK, a company in the insurance technology sector.1 He is based in Frankfurt and has over 500 connections on LinkedIn.1
Professional Background
Chris Lodde's expertise lies in several key areas:
- Marketing Strategy and Leadership
- Digital Marketing
- Brand Management
- Customer Acquisition
His role at CLARK involves overseeing international operations as the CEO International, while also being one of the company's co-founders.1
Marketing Initiatives
In March 2022, Lodde was involved in launching a significant brand campaign for CLARK called "Komm mal CLARK" (loosely translated as "Get your s#@t together with CLARK").2 This campaign aimed to increase brand awareness and was still showing positive results nearly two months after its launch.2
LinkedIn Presence
Chris Lodde maintains an active presence on LinkedIn, where his username is indeed "chrislodde".12 His profile serves as a platform for sharing insights about CLARK's marketing strategies and brand initiatives.2
While there are other professionals with similar names on LinkedIn, Chris Lodde's profile stands out due to his prominent position at CLARK and his focus on marketing and brand strategy in the insurance technology sector.34
Highlights
🇦🇹 CLARK launched its operations in Austria in 2020 with a “start-up within in a start-up” mentality. The Marketing team in Austria was a one-person-show run by Anais Marianovski. Imagine! One person running the marketing for a whole country, that’s what I call a true “Can Do” attitude and real start-up style! This year, Anais recruited the talented Patrizia Bartolini and Nikolaus U. into her team, so we can accelerate our success.
One really cool achievement is that this year we have partnered with many great brands to give millions of people access to our digital insurance solution: Miles & More, Lidl Österreich, N26, AutoScout24 and Billa, great to be making business with you!
🚀 Anais and her team increased our customer intake by 40% year over year and reduced customer acquisition cost by 60%. What a massive “win”!
💙 A big shoutout and thank you to Anais Marianovski and the whole team for making our Marketing story in Austria a success!
#marketing #austria #insurtech #market #startup
It‘s a wrap! 🎉
Last week, the quarterly Marketing team meet-up finally took place face-to-face again after a period of online meet-ups due to the pandemic.
At the meet-up we celebrated what we achieved as a team so far. Together, we recapped Q2 and we had a look at the objectives of Q3 that just began. We also did some brainstorming sessions with awesome results for our new campaign that will launch soon - stay tuned!
But not only did we work together efficiently, team building was also a core part of the meet-up. In doing so, the whole team did a boat tour on the Spree that was lots of fun, before enjoying some delicious tapas in the evening.
The meet-up was a great success and I am looking forward to everything that the future holds for CLARK, as well as to every challenge we might face - because I know my team will rock it! 💙
#CLARK #marketingmeetup #teambuilding
