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Christina Kier

Driving strategy to achieve ROI from investments in integrated marketing & communications programs

Christina Kier is a seasoned Marketing and Public Relations Professional with over 25 years of experience in consumer retail and wholesale industries.1 She currently serves as the Director of Corporate Communications and Marketing at Goodwill Industries of Southeastern Wisconsin, Inc., a position she has held since August 2021.1

In her current role, Christina leads a team of talented communicators to develop short- and long-term business strategies, as well as comprehensive internal and external communications programs. She focuses on integrating technology and measurement into content across multiple audiences, formats, mediums, and channels to align Goodwill's corporate narrative and enhance brand awareness.1

Prior to joining Goodwill, Christina held several key positions, including:

  • EVP and VP of Client Strategy at Trivera (2016-2021)
  • VP of Integrated Marketing at Zizzo Group (2014-2016)
  • Owner of Clear Verve Marketing, LLC (2006-2014)

Christina's educational background includes a Master of Science in Organizational Leadership from Concordia University-Wisconsin and a Bachelor of Science from the University of Wisconsin-Stout.1

Throughout her career, Christina has demonstrated expertise in strategic planning, leadership, public speaking, and continuous learning. Her skillset encompasses clear writing, content marketing, public relations, social media strategy, graphic design, marketing strategy, event planning, and innovative business development ideas.1

Highlights

Professional Development - TEMPO Milwaukee
Board of Directors - Professional Dimensions

Related Questions

What are some of Christina Kier's most notable achievements at Goodwill Industries?
How has Christina Kier's experience as a business owner influenced her approach at Goodwill?
What specific strategies has Christina Kier implemented to drive ROI at Goodwill?
How does Christina Kier integrate technology and measurement into her marketing programs?
What are some examples of Christina Kier's work in public speaking and education?
Christina Kier
Christina Kier, photo 1
Christina Kier, photo 2
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Location

Menomonee Falls, Wisconsin, United States