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Ciara Dilley

Global Vice President Global Brands Lays & Quaker

Ciara Dilley is a seasoned marketing and innovation executive at PepsiCo, currently serving as Global Vice President of Global Brands Lays & Quaker. Her career spans over two decades, with a focus on purpose-driven initiatives, sustainability, and advancing female economic empowerment.145

Current Roles and Responsibilities

  • Global Vice President of Global Brands Lays & Quaker: Oversees global strategy for Lay’s and Quaker brands, emphasizing sustainability and innovation.5
  • Champion of Sustainability: Led initiatives like compostable packaging pilots for salty snacks in the U.S. and integrates eco-friendly practices into brand strategies.5
  • Diversity Advocate: Spearheads programs to increase female representation in the workforce and supports external female entrepreneurs through mentorship and funding.134

Key Career Highlights

  • Frito-Lay Leadership: As VP of Transform Brands (2019–2023), she managed brands like Stacy’s, SunChips, and Smartfood, driving innovation in healthier snacks and sustainability.134
  • WomanMade Initiative: Launched PepsiCo’s program to fund and mentor female founders in food and beverage.13
  • Stacy’s Rise Project: Expanded this grant and mentorship program, awarding hundreds of thousands of dollars to female entrepreneurs.134

Prior Experience

Before joining PepsiCo in 2015, Dilley held roles at Diageo, Campbell Soup Company, and Kellogg Company, focusing on brand growth and innovation.124

Awards and Recognition

  • 2020 Media Post Marketing All-Star.2
  • PR Week’s Most Purposeful In-House Communicator (2021).4
  • ThinkLA’s Best Cause Marketing Campaign (2021) for Stacy’s #ShareForHer.4

Personal Background

A native of Ireland, Dilley resides in Dallas, Texas, with her husband and two sons.13 Her LinkedIn profile highlights her passion for leveraging corporate resources to drive societal impact.5

Highlights

Deliver the Best Work of Your Life - Ciara Dilley
Apr 15 · Campaign US
Quaker highlights breakfast moments in photo gallery - Campaign US
Quaker highlights breakfast moments in photo gallery - Campaign US
Feb 29 · Digiday
Inside Quaker's 'iterative' approach to make its advertising work globally and locally - Digiday
Inside Quaker's 'iterative' approach to make its advertising work globally and locally - Digiday
Jul 12 · retail-voodoo.com
Ciara Dilley – Frito-Lay is Changing the World of Business for The ...
Ciara Dilley – Frito-Lay is Changing the World of Business for The ...
Oct 6 · seeher.com
Ciara Dilley, Vice President of Marketing, Frito-Lay North America
Leaving a Legacy: How Frito-Lay's Ciara Dilley Champions a Future ...
Leaving a Legacy: How Frito-Lay's Ciara Dilley Champions a Future ...
Ciara Dilley - J.E.D.I Collaborative
Ciara Dilley - J.E.D.I Collaborative
Diving Deep in Innovation - Innovation Interview

Related Questions

What are some of the key initiatives Ciara Dilley has led at PepsiCo?
How has Ciara Dilley's background influenced her approach to marketing and innovation?
What is the Stacy’s Rise Project, and how has it impacted female entrepreneurs?
Can you provide more details about the WomanMade initiative by PepsiCo?
How does Ciara Dilley integrate sustainability into her brand strategies?
Ciara Dilley
Ciara Dilley, photo 1
Ciara Dilley, photo 2
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Location

Plano, Texas, United States