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Claire Dowdall
Helping corporate organisations to create engaged online learning communities - Community Growth & Engagement Consultant - Community Strategy Speaker - UK & Ireland
Professional Background
Claire Dowdall is an experienced marketer with a passion for building communities. Over the last five years, she has successfully transitioned her focus toward creating dynamic online communities that serve as knowledge and people hubs for experts, educators, and industry leaders. Her commitment to community-driven marketing is evident in her work and the relationships she builds with clients and audiences alike. Claire believes that strong communities foster collaboration and innovation, allowing individuals and organizations to thrive in the ever-evolving landscape of marketing and education.
Throughout her career, Claire has held numerous prominent positions, showcasing her versatility and expertise in the marketing industry. Most recently, she serves as the Community Manager for the DT Hub at the prestigious University of Cambridge. In this role, she taps into her community-building skills to connect educators, entrepreneurs, and thought leaders, creating an environment rich in knowledge sharing and interconnection.
Claire has also served as Head of Content at Philmjones International, where she was instrumental in developing and curating content strategies that resonated with target audiences. Her previous role as Brand Manager at Orange & Gray further solidified her reputation for effective brand storytelling and building engaging narratives that capture attention and foster engagement.
Her journey doesn’t stop there; Claire is also a recognized voice in the podcasting arena. As a former host of The Expert Focus Podcast, she leveraged her platform to delve into the insights and experiences of industry leaders, offering invaluable knowledge to her listeners.
In addition to her consultancy work, she has had the opportunity to give back to future marketers as a Visiting Lecturer at the University of Wolverhampton. This role allows her to inspire and educate students about the practicalities of marketing and community engagement, emphasizing the importance of building lasting relationships in the industry.
Education and Achievements
Claire’s educational background lays a strong foundation for her successful career in marketing. She began her educational journey at Thomas Telford School, later honing her skills at Wolverhampton Grammar School. Claire then pursued higher education at the University of Wolverhampton, where she graduated with 1st Class Honours, marking a significant achievement that reflects her dedication and determination in her studies.
Further expanding her professional qualifications, Claire completed a Postgraduate Diploma in Marketing from the Chartered Institute of Marketing. This prestigious certification complements her theoretical knowledge with practical applications, equipping her with the skills necessary to navigate the complexities of the marketing landscape.
Achievements
Claire’s career encompasses a wealth of experience in various capacities that have allowed her to impact small businesses and larger organizations alike. As an Online Community Strategist, she has worked directly with expert entrepreneurs to develop tailored community strategies designed to enhance their engagement and outreach. Her experience as a Start-Up Advisor and Growth Accelerator Coach at Good2Great Ltd underscores her ability to support burgeoning businesses on their journey to success.
Furthermore, Claire has played pivotal roles in enhancing marketing strategies for smaller businesses through her consultancy work. As the founder of her own consultancy, 'Your Marketing Wingwoman,' she has dedicated herself to empowering small businesses to unlock their marketing potential, providing them with actionable insights and strategies to propel their growth.
Claire's involvement in marketing goes beyond just the theoretical; she has been actively engaged as an Event Leader at initiatives such as #focusonmarketing, demonstrating her commitment to continuous learning and progression within the field. Her diverse experience at various companies, including SP Holding Group and Richard Burbidge Ltd, further showcases her adaptability and deep understanding of the marketing domain.
Throughout her career, Claire has consistently demonstrated her enthusiasm for community-driven initiatives, adeptly bridging the gap between marketing principles and community dynamics. Her holistic approach to building connections and her unwavering dedication to her clients make her a leading figure in the community marketing space.
