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Claire Haigh
Global Communications Director at Pernod Ricard Winemakers
Professional Background
Claire Haigh is a seasoned communications strategist with a wealth of global experience across various industries, particularly in fast-moving consumer goods (FMCG), sport, and travel. With an illustrious career that highlights her expertise in media relations, internal communications, brand development, crisis management, corporate social responsibility (CSR), and social media, Claire has consistently demonstrated a strong ability to drive strategic communication initiatives that support an organization's goals.
Starting her career at Oakley as a Public Relations Manager, Claire honed her skills in managing brand presence and engaging with target audiences through effective communication strategies. Her trajectory continued to soar as she transitioned to The Coca-Cola Company, where she served as Senior Brand Communications Manager. In this role, she successfully led communication campaigns that enhanced the brand’s visibility and fostered customer loyalty.
From there, Claire took on the role of Corporate Affairs Manager at Anheuser-Busch InBev, where she was responsible for managing key stakeholder relationships and implementing communication strategies that aligned with corporate objectives. Following this, she became the Head of Communications at Whitbread, a significant player in the hospitality sector, where her innovative approaches to internal communication elevated employee engagement and corporate messaging.
Notably, Claire currently serves as the Global Communications Director at Pernod Ricard, where she leads global communication efforts to promote brand initiatives, enhance corporate reputation, and contribute to the overall vision of the organization. Her strategic foresight and ability to manage crisis situations have positioned her as a trusted leader in the communications field.
Education and Achievements
Claire Haigh pursued her academic studies at the esteemed University of Liverpool, where she laid a solid foundation for her career in communications and public relations. The knowledge and skills she acquired during her time at university have undoubtedly been instrumental in her professional accomplishments.
Throughout her career, Claire has achieved significant recognition for her innovative thinking and strategic execution. Her adeptness in navigating complex communication terrains and fostering positive media relationships has led to commercial success and sustained growth for the organizations she has represented. Claire’s comprehensive knowledge across multiple sectors enables her to effectively tailor strategies that engage diverse audiences, ensuring brand messages resonate on a global scale.
Notable Achievements
- Global Communications Director at Pernod Ricard: Successfully leads global initiatives to enhance brand visibility and manage corporate reputation.
- Head Of Communications at Whitbread: Elevated internal communications processes, leading to increased employee engagement.
- Corporate Affairs Manager at Anheuser-Busch Inbev: Developed key stakeholder relationships and drove communication strategies that supported corporate objectives.
- Senior Brand Communications Manager at The Coca-Cola Company: Led strategic campaigns that significantly enhanced brand presence and customer loyalty.
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