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Cole Mason

Founder & CEO of Pearpop | Forbes 30 Under 30

Cole Mason is the Founder and CEO of Pearpop, a social media collaboration platform based in Los Angeles, California. He co-founded Pearpop in October 2020 with talent manager Guy Oseary, aiming to revolutionize how brands connect with social media creators. The platform enables brands to discover and activate creators for marketing campaigns efficiently, addressing a gap in the market where creators often struggled to secure fair compensation for their work.24

Background and Career

Mason's journey began as a self-described "failed YouTuber and failed model," which inspired him to create a platform that empowers creators financially. He has successfully raised over $37 million for Pearpop and has built a community of more than 225,000 registered creators.23 Under his leadership, Pearpop has attracted high-profile clients including Netflix, Amazon, and Microsoft, and has been recognized as one of the fastest-growing communities in the creator economy.4

Recognition

In 2021, Cole Mason was named to the Forbes 30 Under 30 list, highlighting his impact on the industry at a young age.23 Pearpop itself has received accolades such as being named one of Fast Company's Most Innovative Companies and recognized as "Influencer Marketing Platform of the Year" by Digiday in 2022.4

Education

Mason holds a Bachelor's degree in Computer Science from Boston University, which he completed between 2005 and 2011. His educational background complements his entrepreneurial endeavors in the tech-driven creator economy.13

Mason continues to innovate within the industry, recently introducing new features like "Boost Mode" for brands to enhance their advertising strategies using creator content.4

Highlights

Sep 25 · adweek.com
Pearpop to Unveil Creator Marketing Collab Platform PAIR - Adweek

Related Questions

What inspired Cole Mason to start Pearpop?
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What challenges did Cole Mason face when founding Pearpop?
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Cole Mason
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Location

Los Angeles, California, United States