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Corey McNair

Consultant, TEI at Forrester

Corey McNair is a Senior Business Value Consultant specializing in Total Economic Impact (TEI) at Forrester.12 He joined Forrester in February 2019 as a Consultant and was promoted to Senior Consultant in July 2021.1 In his role, McNair collaborates with clients and Forrester's research team to create go-to-market business value case studies.1 He conducts interviews with clients' customers, analyzes key performance indicators, and packages ROI results into digestible deliverables.1

Prior to joining Forrester, McNair worked at eMarketer for over 5 years in various roles, including Forecasting Analyst, Researcher, and Chart Editor.1 He has experience in developing estimates and forecasts based on market indicators, writing reports on global ad spending and digital media trends, and analyzing industry data.1

McNair holds a Bachelor of Arts in Communications and English from the University of Connecticut.1 His professional background demonstrates expertise in data analysis, consulting, and strategic planning across industries such as CPG, financial services, and technology.12

Highlights

Jun 25 · business.adobe.com
Build a High-Value Content Supply Chain with Adobe
Dec 29 · business.adobe.com
Solving for Personalized Insights and Engagement | Adobe UK
Jun 8 · forrester.com
Corey McNair - Forrester
Corey McNair - Forrester

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Can you provide examples of the ROI results Corey McNair has packaged for clients?
How does Corey McNair's role at Forrester differ from his previous roles at eMarketer?
Corey McNair
Corey McNair, photo 1
Corey McNair, photo 2
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Location

New York, New York