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Curtis Thornhill
Marketing Operations & Strategy
Curtis Thornhill is the Founder and CEO of Apt Marketing Solutions, a company he established in March 2008.1 Based in San Jose, California, Thornhill has over 15 years of experience in marketing operations and strategy.4 He specializes in helping businesses connect with customers more efficiently and meaningfully through data-driven marketing approaches.12
Apt Marketing Solutions, under Thornhill's leadership, focuses on:
- Creating tools and services to improve marketing program effectiveness
- Managing marketing channel operations and systems
- Executing data mining and enhancing marketing performance measurement
- Specializing in large data set management for consumer targeting1
Thornhill's expertise includes:
- Multi-channel marketing
- Business process reviews
- Functional specifications and usability
- Customer service program development
- Vendor management and contract negotiation
- Product management and development strategies1
Prior to founding Apt Marketing, Thornhill worked at eBay and has experience with various brands including Thermo Fisher Scientific, Nokia, Facebook, Starwood, and Symantec.4 His company, Apt Marketing Solutions, was named to the 2016 Inc. 5000 list of fastest-growing private companies and was profiled in Adweek magazine.1
Thornhill is also known for his thought leadership, frequently speaking and writing about improving the impact of technology, data, and processes in marketing.1 He believes that marketing is fundamentally about relationship building and that data should be used to help companies craft messaging that speaks directly to people.3




