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Dana Roefer

Marketing Manager | Facilitator | Entrepreneur | Author

Dana Roefer is a Marketing Manager at Amway North America, where she collaborates with leaders and teams to develop and execute marketing strategies. She is also recognized as an author and entrepreneur, having shared insights from her book "Shopping Social" at industry events, emphasizing the importance of education in direct selling.12

In addition to her marketing role, Roefer has been involved in mentoring, demonstrating her commitment to community engagement by mentoring a fifth-grade student since 2022.3 Her expertise in direct selling and marketing positions her as a significant figure within the industry.

Highlights

May 15 · linkedin

We were two newly married 20-something’s living in Austin, TX when we decided to spend a Saturday morning at the @actonchildrensbusinessfair. We had so much fun and were deeply inspired by the work of so many young entrepreneurs.

Now, many years later, we are a few days out from our 8th Annual Grand Rapids Children’s Business Fair @grchildrensbusinessfair.

We’ve seen thousands of young people launch businesses, it’s our greatest joy, and a family affair.

If you’re around Ada on Saturday from 10am-12pm we’d love to see you!

May 2 · linkedin

$1.1 Billion, 54 years, and a completely transformed Grand Rapids. Business by founders rooted in faith, purpose, and generosity can transform lives and communities.

I am grateful as an Amway employee and a benefactor of this family's generosity in our own entrepreneurial ventures. Rich & Helen's legacy will continue to live in the lives of millions around the world. Well done 👏

Related Questions

What are some key takeaways from Dana Roefer's book "Shopping Social"?
How has Dana Roefer's role at Amway evolved over time?
What strategies does Dana Roefer use to develop marketing campaigns at Amway?
How does Dana Roefer integrate mentoring into her professional life?
What are some notable achievements of Dana Roefer in the direct selling industry?
Dana Roefer
Dana Roefer, photo 1
Dana Roefer, photo 2
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Location

Ada, Michigan, United States