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Daniel Glickman
Sr. Director, Product Marketing @ ActivTrak | Enterprise GTM | Consultant | Coach
Daniel Glickman is a highly skilled and results-driven Director of Product Marketing with a passion for driving business growth and enabling sales teams. Over the course of his career, he has proven adept at new product launches, sales enablement, competitive analysis, and strategic positioning and messaging. With a hands-on approach, Daniel has excelled in building and managing remote international teams, working closely with professionals across sales, marketing, creative design, and customer success to deliver exceptional results. His expertise lies in creating and launching new product offerings, packages, and pricing plans that exceed expectations in competitive markets.
Highlights
📊 The Hidden Costs of Layoffs: More Than Just Severance
A fascinating Bloomberg News article reveals the true financial impact of corporate downsizing, and it's eye-opening. While severance is often the focus, the ripple effects can be far more costly: . It's not just about severance - the ripple effects are staggering:
🔹 Productivity plummets: ActivTrak data shows remaining employees lose nearly an hour of productive time daily post-layoff. 🔹 Voluntary departures spike: A 10% cut can lead to a 49% increase in voluntary turnover. 🔹 Legal fees and increased unemployment taxes add up quickly.
For a 10,000-person company, these hidden costs can easily surpass $75 million! As leaders, we must consider the full picture when making tough decisions. Short-term savings might lead to long-term losses.
Kudos to Sarah Altemus and Gabriela Mauch from @ActivTrak for their eye-opening research.
#Leadership #HR #BusinessStrategy #EmployeeRetention
Hi everyone - I am looking for a new role and would appreciate your support. Thank you in advance for any connections, advice, or opportunities you can offer. #OpenToWork
Over the years, I have honed my skills in positioning products and features to stand out against the competition, successfully launching new products, and generating excitement around them. #GTM
I have had the unique privilege of working in both PLG and Sales-led organizations, where I have excelled in driving business growth and spearheading strategic initiatives. #PLG
My expertise lies in working closely with product, marketing, and sales teams to drive business results by aligning what we sell with what customers need. In essence, I excel at making products more sellable. #Smarketing
Considering my skill set, I believe that roles such as Director of Product Marketing, VP of Marketing, or Director of Digital Marketing would be an excellent match for my experience and aspirations. #Productmarketing
How you can help: Introduce me to your CMO, CEO, or VP of marketing. Let them know that I am an experienced GTM leader with a very interesting product marketing background. Rest assured that I will make sure that they gain value and insight for our connection! #thankyou
Daniel.
