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David Beauparlant

Director, Starbucks Brand Marketing | ex-Microsoft Teams, Office 365, Bing | Purpose-driven marketer, Creative storyteller, Family Starbucks run driver

David Beauparlant is the Director of Brand Marketing at Starbucks, a position he has held since January 2022.1 He is an experienced marketing professional with a strong background in brand development, creative storytelling, and purpose-driven marketing.1

Career Highlights

  • Current Role: At Starbucks, Beauparlant leads the team developing brand marketing, strategy, advertising, and campaigns.1

  • Previous Experience: Before joining Starbucks, he worked at Microsoft for over 17 years, holding various leadership positions1:

    • Director of branded content and creative for Microsoft 365 Creative Studio
    • Head of Office 365 consumer brand, acquisition, and integrated marketing
    • Group Marketing Manager for Bing consumer marketing

Skills and Expertise

Beauparlant specializes in:

  • Integrated marketing communications
  • Branded content and creative direction
  • Positioning and messaging development
  • Acquisition marketing
  • Strategic PR and industry communications
  • Brand and millennial audience research

Education and Achievements

  • Holds a BA in Communications from San Diego State University1
  • Recipient of multiple awards, including Gold and Bronze Cannes Lions in 2015 for the OneNote student campaign1

Recent Work

In February 2025, Beauparlant was involved in launching a new Starbucks ad campaign titled "Hello Again :60," which aimed to celebrate the essence of the Starbucks brand.2

David Beauparlant is known for his ability to modernize legacy brands and launch new ones, with a focus on customer-centric creative processes and collaborative leadership.1

Highlights

Mar 13 · CNN
Robert Downey Jr. presents child with 'Iron Man' arm - CNN
Mar 13 · wwlp.com
Robert Downey Jr. presents child with his own ‘Iron Man’ robotic arm - wwlp.com

Related Questions

What are some of the most successful marketing campaigns David Beauparlant has led at Starbucks?
How did David Beauparlant's experience at Microsoft influence his approach at Starbucks?
What are David Beauparlant's key strategies for modernizing legacy brands?
How does David Beauparlant integrate storytelling and data into his marketing efforts?
What awards has David Beauparlant won for his marketing campaigns?
David Beauparlant
David Beauparlant, photo 1
David Beauparlant, photo 2
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Location

Greater Seattle Area