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David Booth

Co-founder, Chief Commercial Officer at Cardinal Path

David Booth is a distinguished professional with a multifaceted career as a Founder and Chief Commercial Officer at Cardinal Path, an accomplished author, instructor, adjunct professor, and public speaker.

With extensive experience in web analytics, business intelligence, statistical analysis, testing, technology deployment, online marketing, and search marketing, David has consulted for companies globally across five continents.

Recipient of the Digital Analytics Association's Practitioner of the Year Award, David is a prolific author, with contributions to various books, journals, Lynda.com / LinkedIn Learning videos, and reputable publications like MediaPost, MarTech Today, and MarketingLand.

David Booth is highly regarded as an educator, teaching a masters-level course on web analytics and online marketing at the Monterey Institute of International Studies and delivering keynote presentations at over 200 events worldwide.

David's rich background includes involvement in web application development since the late 1990s, initially at Intel Corporation, followed by founding and partnering at WebShare, LLC, and a multifaceted role with the United States Peace Corps in Guatemala for two years.

Education-wise, David holds a BS in Electrical Computer Engineering from the University of Illinois at Urbana-Champaign, a Masters of International Business from the Monterey Institute of International Studies, Fisher Graduate School of International Business, and has studied abroad in Computer Engineering at Swansea University.

Highlights

Jan 25 · MarTech Series
Cardinal Path Launches Marketing Analytics Buyer's Guide 2019 - MarTech Series
Nov 5 · MarTech Series
TechBytes with David Booth, Co-Founder and Chief Commercial Officer at Cardinal Path - MarTech Series
David Booth
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Location

Flagstaff, Arizona, United States