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David Steadman

Entrepreneur I Sustainable Transport Advocate I Innovation Strategist I Bike Enthusiast

David Steadman is the CEO and Founder of Steadyrack, a company that specializes in innovative bike storage solutions.1 His entrepreneurial journey began with a common frustration: the inability to park his car in his garage due to bikes left on the ground.1 This personal challenge led him to develop a unique bike rack design that has since become a globally recognized product.

Background and Achievements

David Steadman is not just a business leader but also an ambitious cyclist and advocate for healthy living. His expertise extends beyond the cycling industry:

  • He has significant experience in the building industry, having previously served as the Managing Director at Steadman Building Group.3
  • Steadman is a former director of We Ride Australia, a national organization that promotes cycling and lobbies for improved cycling infrastructure.3

Steadyrack's Development

The creation of Steadyrack was a five-year journey that began with a crude prototype developed by Steadman and his father-in-law, Ron.1 Their persistence led to the patented Steadyrack design, which officially launched in 2009.1

Key Features of Steadyrack

Steadman's invention addresses several common issues with bike storage:

  • The rack requires no lifting, making it accessible for users of all ages and strengths.2
  • It features a patented pivot function, allowing bikes to be stored almost flush against the wall.2
  • The design accommodates various bike types, including e-bikes weighing up to 35kg.2

Impact and Recognition

Under Steadman's leadership, Steadyrack has grown from a local startup to a global entity:

  • The company now has headquarters in Perth, Australia, with support offices in the United States and Europe.1
  • Steadyrack products are installed in diverse locations worldwide, including offices, museums, and government buildings.1
  • The company has received recognition for its innovative design, including Good Design Awards.2

David Steadman continues to be an active spokesperson for Steadyrack, often explaining the features and benefits of the product in various media appearances.4 His vision extends beyond bike racks, as he aims to provide comprehensive storage and parking solutions for all bikes, contributing to sustainable transport options and bike-friendly communities.

Highlights

May 2 · linkedin

Global Marketing Manager We are looking for an experienced and talented Marketing person to join our team. Based in Perth at our Bibra Lake HQ this is a very rare and unique opportunity to ply your skills in the fast moving consumer goods space. Our awarded and applauded products are leading the market and our brand is recognised as a global leader in this space. You will be managing a multi faceted marketing strategy direct to consumers as well as supporting our networks of retail partners here in Australia as well as the USA, Canada, UK and Europe to name a few.

If working on the global stage excites you and you believe you have the skills click on the link and let's talk.

Jul 11 · linkedin

Looking for a marketing role with a global brand, talking to a global audience. Steadyrack is growing and hiring

Related Questions

What inspired David Steadman to start Steadyrack?
How did David Steadman's background in the building industry influence Steadyrack's design?
What are some of the challenges David Steadman faced while developing Steadyrack?
How has Steadyrack evolved since its inception in 2009?
What makes Steadyrack's bike rack design unique compared to other brands?
David Steadman
David Steadman, photo 1
David Steadman, photo 2
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Location

Perth, Western Australia, Australia