Sign In

Deirdre Mahon

SaaS StartUp Marketing Leader | PLG | Product Marketing

Deirdre Mahon is a seasoned marketing professional with a full-stack experience in both growth startups and established public companies. She excels in translating strategies into actionable plans that consistently surpass objectives. Known for her customer-centric approach, Deirdre values engaging with customers and users to comprehend their challenges and requirements deeply. She firmly believes in the power of storytelling and leverages it to convey visions and unique product features effectively.

Deirdre Mahon has significantly contributed to the establishment of novel market segments such as Observability, Real-time Data Movement, Cloud Consumption Analytics, and Big Data. Her impressive track record includes being involved in five successful company acquisitions. With a keen focus on data-driven decision-making, she conducts rapid experiments to identify strategies that yield optimum results. Deirdre emphasizes the importance of operating as a cohesive Go-To-Market team that collaborates closely with sales, customer success, and product development for sustainable growth.

Deirdre's key competencies encompass various areas such as Go-To-Market (GTM) strategy development, planning, budgeting, product marketing, growth strategies, SEO, social media marketing, paid advertising, omni-channel marketing, Account-Based Marketing (ABM), developer relations, and advocacy initiatives.

Educationally, Deirdre Mahon pursued her studies in marketing at the Chartered Institute of Marketing, CIM, where she completed a post-graduate program. She also holds a B Soc Sc degree in Economics & Social Sciences from University College Dublin.

Throughout her career, Deirdre has held several significant roles, including VP of Marketing at Catch+Release, Strategic Advisor at Blameless, VP of Marketing at Blameless, VP of Marketing at Simpo by Walkme, VP of Marketing at Honeycomb.io, CMO at Zinc by ServiceMax, Marketing & Customer Success at Hewlett Packard Enterprise, CMO & Head of Customer Success at Cloud Cruiser, Inc., VP Marketing & Alliances, RainStor at Teradata, Senior Director, Product Management at Oracle Corporation, and Senior Director Of Marketing at GoldenGate Software Inc.

Highlights

Mar 6 · linkedin

Marketers love to learn. Heck, we have so many channels to tap in order to reach our buyers. We strive for excellence every time. The metrics tell us when we're winning. We all know that visuals are critical to every single "touch". Watch this amazing group of talented creatives that teach you how to curate. Take your time, soak it all up and come back often when you need a reminder. Enjoy. #creatives #creativeadvertising #curation

Aug 8 · linkedin

Big news today for Catch+Release. We closed a series A followup funding round. $8.8M from existing investors led by Accel. So cool that Kevin Durant fund 35V also joined the round. Exciting journey ahead! #licensetheInternet #contentlicensing #contentmarketing TechCrunch article in comments!

Deirdre Mahon
Add to my network

Location

San Francisco, California, United States