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Denise Squicciarini

Director, Quantitative Insights at Material

Denise Squicciarini is the Director of Quantitative Insights at Material, a custom market research firm. She brings over 25 years of experience in designing and conducting custom quantitative research and analysis, with a special focus on financial services.1

Squicciarini's expertise includes:

  • Concept and product testing
  • Awareness and usage studies
  • Brand profiling
  • Advertising tracking
  • Consumer decision journeys
  • Segmentation

Her key strength lies in helping clients gain a better understanding of customers and prospects through deep insights.1

Prior to joining Material, Squicciarini held positions at:

  • Fuel Cycle (Research Director Group Head for financial services clients)
  • Tapestry Research
  • Maru/Matchbox
  • Vision Critical
  • The NPD Group
  • Newman-Stein (acquired by Radius Global/previously known as DDW)

She holds a bachelor's degree from Baruch College.1

Squicciarini is based in Milton, Delaware3, and her LinkedIn profile can be found under the username denise-squicciarini-a77b424.2

Highlights

Jan 1 · greenbook.org
Material - Greenbook Directory Listing
Logica Research Grows And Promotes Senior Research Staff
Cacao biotechnology: current status and future prospects - PMC

Related Questions

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Denise Squicciarini
Denise Squicciarini, photo 1
Denise Squicciarini, photo 2
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Location

New York City Metropolitan Area