Sign In

Emily Huo

Senior Vice President at Paramount Advertising

Emily Huo is the recently appointed Senior Vice President of SMB (Small and Medium-sized Business) Advertising at Paramount.14 She joined Paramount in this role in January 2024, bringing her expertise in finance, operations, sales, and marketing to the company.25

Professional Background

Prior to joining Paramount, Emily Huo held several notable positions:

  • Global Director of SMB Advertising at Spotify16
  • Roles at Reddit and Twitter1

Her experience in the digital advertising space, particularly with SMB clients, made her an ideal candidate for Paramount's new focus on smaller advertisers.

Responsibilities at Paramount

In her new role, Emily Huo is tasked with:

  • Overseeing Paramount's go-to-market strategy for SMB advertising1
  • Leading the launch of Paramount Ad Manager, the company's self-service advertising platform3
  • Expanding Paramount's relationships with small and medium-sized businesses1

Location and Education

Emily Huo is based in San Francisco.16 She received her education from Wellesley College.2

Emily Huo's appointment at Paramount reflects the company's strategic move to attract more small and medium-sized advertisers to its EyeQ digital ad platform.47 Her expertise in the SMB advertising sector is expected to help Paramount capitalize on the growing market of smaller businesses seeking to advertise on streaming platforms.

Highlights

Jun 18 · linkedin

We are building the SMB team at Paramount Advertising! If you or anyone you know is interested, please apply with the links directly below.

📞 Director of Customer Success (SF/NYC hybrid required) https://lnkd.in/gnYYfC4t - This is our first SMB sales hire. As a front line manager, you will be leading a team of customer success managers and customer support agents who will guide businesses to onboard onto our self serve ads platform called Paramount Ads Manager. Customer Success will represent the voice of our customers and help shape the product roadmap of Paramount Ads Manager.

📣 Senior Director of Marketing Automation (SF/NYC hybrid preferred) https://lnkd.in/gCa_yA6j - This marketer sits in the intersection of marketing and technology. You are an expert in Salesforce Marketing Cloud and will create automated email campaigns, lead nurturing programs, and personalized marketing initiatives to drive customer acquisition and engagement. You will bring our key marketing messages to life through our various channels and ensure our customers are getting the most out of their Paramount ads.

📈 Senior Director of Machine Learning (SF/NYC/LA hybrid preferred) https://lnkd.in/g7w_nX3h - This data science leader lives and breathes the motto “work smarter, not harder” (**though we still work hard too!) You will define predictive lead scoring models and implement tools that will allow us to determine the best treatment plan for each customer. You’ll get to report to and nerd out with the wonderful Alex Monroe and build the SMB engine from scratch.

Jan 22 · linkedin

New year, new job! I’m joining Paramount today as the Senior Vice President of SMB Advertising. The teenager in me is excited to join the company behind my favorite shows like The Challenge and Survivor. The adult in me is excited to make TV advertising more accessible to all types of businesses. With connected TV devices now in nearly 90% of US households, TV ad consumption patterns are changing and there’s no better time to also start changing how marketers buy and utilize TV ads.

Thank you Steve Ellis, John Halley, Russell Weaver, Renee Balducci, and Luke Peng for trusting me with the opportunity. Time to build!

Related Questions

What was Emily Huo's role at Spotify before joining Paramount?
How did Emily Huo's experience at Reddit and Twitter prepare her for her current position?
What is the Paramount Ad Manager platform, and how will it benefit SMB advertisers?
What are Emily Huo's main responsibilities as Head of SMB Advertising at Paramount?
How does Emily Huo's background in finance and operations influence her marketing strategies?
Emily Huo
Emily Huo, photo 1
Emily Huo, photo 2
Add to my network

Location

San Francisco Bay Area