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Emma Stratton

Pre-order my Book on Messaging for B2B Tech 📚 Link in Bio

Emma Stratton is the founder of Punchy, a consulting and training firm that specializes in positioning and messaging strategy for B2B tech companies.12 Here are some key details about Emma Stratton:

Professional Background

  • Founded Punchy in January 2016 and has been running it since then1
  • Previously worked as Copy Director at Shutterfly Inc. and Creative Director at FVM Strategic Communications1
  • Has experience as a Brand Strategist at Elmwood and Senior Editor at Barker Brooks Communications1

Expertise

  • Specializes in helping B2B tech companies develop clear, compelling messaging and positioning24
  • Focuses on making complex technical products and services more understandable to target audiences3
  • Provides consulting services and training to help companies improve their messaging strategy2

Education and Location

  • Holds a B.A. in English from New York University, graduating Summa Cum Laude1
  • Currently based in the Portland, Oregon metropolitan area1

Additional Information

  • Described as the "queen of B2B messaging" in some circles3
  • Has worked with notable tech companies like Salesforce, Atlassian, Oracle, and Uber5
  • Is an author with a book titled "Make it Punchy" scheduled for release (exact date TBA due to a launch delay)3
  • Also works as a keynote speaker, offering talks and workshops on B2B messaging techniques5

Emma Stratton's approach emphasizes creating simpler, more human-centric messaging for B2B tech companies, helping them connect more effectively with their target audiences.34

Highlights

Sep 3 · linkedin

PMA Summit San Francisco here I come! 🎉

Can’t wait to speak about messaging, run a workshop, AND get free copies of Make It Punchy into as many hands as possible 🙌

And so excited to hear all the awesome talks and catchup with old friends like Tamara Grominsky, Sarah Din, Madison Leonard ☀️, Hila Lauterbach, Renat Gersch and Julien Sauvage 🥖 in real life.

But the best bit is meeting new friends.

So if you’re going, come say “Hi!”

Bring on tomorrow! 👊

#messaging #marketing #productmarketing #pmm

P.s. Can you guess the airport? Is this still a thing? 😄

Aug 30 · linkedin

It’s been 17 years since I visited Dublin. It’s all a bit of a blur to be honest.

And while I wish I could blame the Guinness, I couldn’t even finish a half pint of that stuff. Sorry, Ireland! 😅🤷🏻‍♀️

So it’s about time I got back there and created some new memories at SaaStock this October 14-16 🔥

4 days, 4,500 attendees, 1500 founders, 1500 operators, and 600 investors.

And this one little American will be there to deliver a keynote AND workshop on messaging for all those awesome SaaS industry folks.

Who's going to come and join me?

Book now via the link in the comments 🎟️ 👇

#messaging #SaaS #SaaStock2024 #seeyouatSaaStock

Related Questions

What inspired Emma Stratton to transition from creative writing to B2B tech marketing?
How does Punchy's approach to messaging differ from traditional B2B marketing strategies?
What are some common challenges tech companies face with messaging, according to Emma Stratton?
Can you share an example of a successful messaging strategy implemented by Punchy?
How does Emma Stratton incorporate emotion into the messaging strategies for tech companies?
Emma Stratton
Emma Stratton, photo 1
Emma Stratton, photo 2
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Location

Portland, Oregon Metropolitan Area