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Evan Kubitschek 🥋

Marketing Operations Consultant for B2B Tech | Award-winning Marketing Ops practitioner with 10+ years experience in B2B Tech & SaaS | The Revenue Ronin

Evan Kubitschek is a seasoned professional with a rich background in B2B SaaS companies, specializing in enhancing sales processes and driving marketing operations for notable brands.

Evan Kubitschek's expertise lies in reducing time to first sales meetings through strategic automation, creating campaign operations Centers of Excellence, and implementing multi-touch attribution tooling for growth marketing leaders.

Currently focused on Platforms, Process, and People in the realm of B2B SaaS, Evan excels at tackling operational challenges and driving revenue-focused initiatives forward.

Evan Kubitschek holds a BA in Philosophy from the University of North Carolina at Chapel Hill and completed his GED at Asheville High School.

With a diverse professional journey, Evan has held key roles such as Marketing Operations Strategic Advisor at various companies, Founder at Revenue Ronin, Marketing Operations Consultant at EMMIE Collective, and Senior Manager in Marketing Operations at Pendo.io, among others.

His experience spans across marketing, sales enablement, digital marketing, online marketing, lead generation, and search marketing, showcasing a well-rounded skill set in the field of operations and revenue optimization.

Evan Kubitschek is well-versed in identifying operational gaps, providing RevOps support, and optimizing tech stacks for growth and scalability, making him a valuable asset for organizations seeking to enhance their operational efficiency.

If you are facing challenges in driving strategic initiatives, optimizing your tech infrastructure, or need expert RevOps support, Evan Kubitschek is the professional to consult with.

Reach out to Evan Kubitschek for solutions tailored to your Growth and Operations needs in the B2B SaaS domain.

Highlights

Aug 6 · linkedin

My Google-Fu has been at level 11 for years. I can find anything.

Too bad the search experience sucks now. Enter Perplexity!

We've got another MOPPABLES joint for you today - research is such an important part of any MOPs role, you want to have the best tool for the job.

I've been using Perplexity.ai for the last month and HOT DAMN - it is SO much better than the Google search experience.

The Google experience:

  • Ads, ads everywhere
  • Not sure if the results are valuable or just overly SEO-optimized
  • Each search query doesn't build on the last
  • "Suggested" answers aren't always accurate, just scraped

The Perplexity experience:

  • Gives an in-depth ANSWER (not just links) with citations
  • Breaks out results by text, video and images
  • You can converse with Perplexity about the results, building up to what you wanted
  • Related searches can be expanded in a single search
  • History is preserved as it's own unique query you can return to

I've replaced Google with Perplexity as my default search engine in Chrome.

It's night and day.

Anyone else been using the tool in their daily MOPs work?

Aug 5 · linkedin

I love my tools. But tools don't maketh the man.

12 years into my MOPs career, it's strategy first.

I firmly believe that MOPs platforms are interchangeable, with few exceptions.

Can having all of the latest toys enable some dope shit? Absolutely.

Can I get 90% of the way there with 30% of the budget spend by focusing on the frameworks, strategy and process behind the toys? Absolutely.

Good strategy and good advisors will save you budget heartache - you'll never buy a tool without it serving a specific business need again.

(Unless you work in a VC-backed org where board relationships are incestuous and you're forced to buy duplicative tools - oops 🤷🏻)

Curious if other old heads in the MOPs game feel similar?

Evan Kubitschek 🥋
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Location

Raleigh, North Carolina, United States