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Fabio Bin

Co-founder and CMO of WeRoad

Fabio Bin is a prominent figure in the digital marketing industry, currently serving as the Scientific Coordinator for the Master in Digital Marketing program at Talent Garden.12 His professional background and expertise make him well-suited for this role:

Professional Experience

Fabio Bin currently holds the position of Chief Digital & Marketing Officer at WeRoad.6 This role demonstrates his high-level expertise in digital marketing strategies and leadership within the industry.

Role at Talent Garden

As the Scientific Coordinator for the Master in Digital Marketing program, Fabio Bin is responsible for overseeing the curriculum and ensuring its relevance to current industry needs.2 His involvement adds significant value to the program, given his extensive experience in the field.

Expertise and Recognition

Fabio Bin is known for his:

  • Robust marketing and digital advertising competencies
  • Hands-on approach to new technologies
  • Continuous engagement with industry trends3

His expertise is further evidenced by his role in coordinating a full-time Master's program in Digital Marketing, which prepares students for careers in this rapidly evolving field.1

Public Presence

Fabio Bin actively shares his knowledge and insights:

  • He has been featured in promotional videos for the Master in Digital Marketing Full Time program, discussing its benefits and structure.4
  • He maintains an active presence on professional social media platforms, sharing valuable content related to digital marketing strategies and trends.5

Fabio Bin's role as a coordinator and his extensive experience in digital marketing make him a respected figure in the industry, contributing significantly to the education and development of future digital marketing professionals through his work at Talent Garden.

Highlights

Aug 23 · linkedin

WEROAD PEEPSHOW

Want to know about our strategy? Everything you need to know is in this podcast’s episode.

A few days ago, I came across an extraordinary interview by Lori Timony and Bruce Rosard with Dan Christian about multi-day, adventure, and small group tours—a must-listen for people in the sector. I found it very insightful.

This is why I’m super happy that Dan released a new episode of his Travel Trends Podcast podcast featuring a long interview with my co-founder Erika De Santi.

They discussed her professional path, the WeRoad story, our unique model, growth and global expansion plans, thematic trips, our marketplace, mass tourism, and even traveling with kids.

If you want to know about WeRoad’s strategy and next moves, have a listen!

PS
There are a couple of things Dan said in this episode, commenting on our business and Erika’s words:
"You are consumer-centric, you are traveler-centric," and "You know what you are, and you know what you aren’t."
Both made me very proud :)

#TravelTrends #WeRoad #AdventureTravel #podcast

Aug 20 · linkedin

HOW MANY WEROADERS AROUND THE WORLD?

This is a screenshot taken a few days ago from one of our tableau dashboards.

It shows the number and location of WeRoaders in real time.

That day, we had 11,000 travelers simultaneously spread all over the world (and you can even recognize some itineraries from the map!).

This month we will have in total 25,000 from all over Europe (and beyond) traveling with us.

I have goosebumps thinking of these numbers.

In our internal whatsapp chat, yesterday Chiara (with us since the beginning) shared a memory: a LinkedIn post from August 18th, 2018, where we were celebrating 500 travelers at the same time. They seemed a lot back then! But you can do the math and see just how much we've grown in a few years.

I’m very proud of this. Very proud of the team that brought us this far, and immensely grateful to all the WeRoaders who stepped out of their comfort zones to embark on such an experience.

#WeRoad #WeRoaders #travel #growth #scaleup

Related Questions

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Fabio Bin
Fabio Bin, photo 1
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Location

Greater Milan Metropolitan Area