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Farrah Friedrich

Sr. Systems Analyst - Salesforce CRM Administrator @ University of St. Thomas, Co-leader Upper Midwest Higher Education Salesforce User Group, Salesforce.org Higher Education Advisory Council

Professional Background

Farrah D. Friedrich is a distinguished Senior Systems Analyst specializing in CRM systems, specifically Salesforce, at the esteemed University of St. Thomas. Located in Minneapolis and St. Paul, Minnesota, Farrah has dedicated a significant portion of her career to enhancing the technological framework of the university's information technology department (ITS). Since joining the ITS staff in 2009 as a Technical Process Analyst focusing on SIS (Ellucian Banner) integration projects, she has considerably evolved her role and responsibilities.

In 2014, Farrah took on the pivotal role of leading a comprehensive CRM evaluation project aimed at improving the university’s recruitment and admissions processes. This initiative had an immediate goal of bettering student recruitment but also aspired to develop solutions for managing the full student lifecycle. Her efforts were rewarded with the selection of Salesforce as the primary CRM tool, allowing her to further immerse herself in the platform's capabilities.

As she led the initial implementation project, Farrah quickly developed a passion for Salesforce, propelling her into the role of Salesforce Administrator. Under her leadership, the Salesforce team at the University of St. Thomas has successfully launched several significant initiatives, including Graduate Admissions in 2016, Undergraduate Admissions, Non-Degree Enrollment, and Current Student Retention & Support in 2017, as well as University Event Management in 2018 and University Advancement in 2019. In a remarkable contribution to the community, they collaborated with the Salesforce.org Open Source Community to develop Summit Events, their university event solution, for the Open Source Commons in 2019.

Beyond her technical roles, Farrah is an outspoken Salesforce evangelist, committed to driving platform adoption throughout the University of St. Thomas. She actively supports the greater Salesforce community by co-leading the Upper Midwest Higher Education User Group since 2016 and participating as a member of the Salesforce Higher Education Advisory Council.

Education and Achievements

Farrah possesses a solid educational background, which forms the foundation of her exemplary career in tech. She began her higher education journey at Century College, where she studied for her Associate of Arts degree in Computer Science and Engineering. Building on this strong foundation, she earned her Bachelor of Arts degree in Quantitative Methods and Computer Science, Engineering from the University of St. Thomas. Her hunger for knowledge did not stop there, as she is currently furthering her education by pursuing a Master’s degree in Information Technology at the same university. This continuous pursuit of knowledge highlights her commitment to professional development and staying up-to-date with emerging technologies.

Notable Achievements

Farrah's career is highlighted by numerous accomplishments that underscore her expertise and dedication to her field. As a Certified Salesforce Administrator, she has demonstrated her technical proficiency in managing and optimizing Salesforce solutions to improve organizational effectiveness. Her leadership in implementing Salesforce across various departments at the university has not only streamlined operations but has also significantly enhanced the student experience.

Moreover, Farrah's involvement in community outreach through co-leading the Upper Midwest Higher Education User Group represents her commitment to collaboration, knowledge sharing, and innovation in higher education technology. Her active role on the Salesforce Higher Education Advisory Council speaks volumes about her influence and recognition in the Salesforce community. Farrah D. Friedrich is indeed a vital asset to the University of St. Thomas, the Salesforce ecosystem, and the larger community of higher education professionals. Her journey exemplifies the intersection of technology and education, showcasing how dedicated individuals can effect transformative change within their institutions.

Closing Summary

In conclusion, Farrah D. Friedrich’s career journey from a Technical Process Analyst to a Senior Systems Analyst for CRM at the University of St. Thomas is a testament to her hard work, passion for technology, and commitment to educational excellence. She has made significant strides not just within her university but also in the greater Salesforce community, proving herself to be a valuable leader and innovator in higher education technology.

Related Questions

How did Farrah D. Friedrich develop her expertise in Salesforce CRM systems during her early career?
What motivated Farrah D. Friedrich to lead the CRM evaluation project at the University of St. Thomas?
How has Farrah D. Friedrich contributed to the development of the Summit Events solution within the Salesforce.org Open Source Community?
In what ways does Farrah D. Friedrich drive Salesforce adoption on the University of St. Thomas campus?
What are some of the key initiatives that Farrah D. Friedrich has implemented since becoming Salesforce Administrator at the University of St. Thomas?
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Location

Lake Elmo, Minnesota, United States