Sign In

Franck Mathot

Founding director of AlterVista (consultant and trainer in Market / Competitive Intelligence)

Professional Background

Franck Mathot is a distinguished Market & Competitive Intelligence Strategist, Trainer, and Consultant who has made significant contributions to the fields of market research and strategic decision-making over the last 25 years. As the founder of Altervista, Franck has dedicated his career to helping companies navigate their business environments with insightful intelligence. His vast experience spans both corporate and academic contexts, where he has consistently provided organizations with the tools and knowledge necessary to make informed business decisions.

With a career beginning in international marketing research and management, Franck transitioned into consultancy after a decade of developing a nuanced understanding of market dynamics. Since then, he has dedicated the past 15 years to supporting multinational corporations in their strategic decision-making processes. His unique approach leverages targeted competitive intelligence, thorough market research, and comprehensive industry analysis to guide companies toward success.

Franck's expertise is primarily centered around global primary research and competitive intelligence analysis. He applies qualitative management concepts and innovative strategies, including business simulation techniques such as early warning systems, war gaming, and critical and creative thinking. This multifaceted approach equips business leaders to respond proactively to market shifts, positioning their organizations for future success.

Education and Achievements

Franck's educational background is as impressive as his professional achievements. He began his academic journey in Italy, where he earned an undergraduate degree in Marketing. Following his degree, he pursued further studies that solidified his foundation in finance and management. He holds a graduate degree from Imade - ESC Aix-en-Pce and an MBA from Thunderbird, The School of Global Management in the USA, obtained in 1996. These esteemed institutions have equipped Franck with the knowledge and skills to excel in his field, allowing him to develop a comprehensive understanding of global markets and competitive strategies.

In his commitment to education, Franck has designed and led workshops focused on Competitive Intelligence (CI) in both corporate and academic settings since 2002. His extensive training expertise has seen him conduct CI, Knowledge Management, and Cross-Cultural Relationships courses within MSc and MBA programs at prestigious international business and engineering institutions. Notably, in 2010, Franck joined the Institute for Competitive Intelligence, where he engaged in executive development programs, helping CI practitioners enhance their competencies and advance in their careers.

Notable Contributions to Organizations

Throughout his career, Franck has held various high-level positions that showcase his leadership and commitment to excellence. He served as the Director of Business Development at Reflex Partners Group, where he fostered business growth and strategic initiatives. In addition, he has previously held roles as the Expert/Trainer in Primary Research at Sindup and as the Director for France at the Institute for Competitive Intelligence.

Franck has also uniquely contributed to various organizations, championing initiatives that have helped businesses merge operations and establish distribution channels across Europe. His role in the European Marketing team at Alpha Professional Tools saw him lead efforts to penetrate new markets effectively. Furthermore, his tenure as Project Manager at several firms, including Navigate International and ROSSIGNOL, has been marked by successful engagement strategies that have enhanced their operational effectiveness.

Language and Cultural Proficiency

An added dimension to Franck's professional profile is his multilingual capability. This skill not only enables effective communication across diverse business landscapes but also enhances his competitive intelligence consultancy by allowing him to extract insights from emerging markets and global trends. Franck's rich professional experiences, combined with his language skills, elevate his consultancy services, making them particularly effective for clients seeking to expand their international reach.

Overall, Franck Mathot stands out as an expert in market and competitive intelligence, with a proven track record of helping organizations make strategic decisions backed by robust, insightful data. His dedication to training and education further underscores his commitment to fostering a new generation of leaders in business intelligence. As he continues to guide companies through the complexities of the global marketplace, he remains a trusted resource for organizations striving for excellence in their competitive strategies.

Related Questions

How did Franck Mathot transition from a career in international marketing to competitive intelligence consultancy?
In what ways has Franck Mathot contributed to the development of competitive intelligence practices in multinational organizations?
What innovative techniques does Franck Mathot apply in his competitive intelligence workshops, especially in academic settings?
How does Franck Mathot leverage his multilingual skills to enhance his consultancy services to clients in different regions?
What role did Franck Mathot play in the establishment of strategic partnerships across European markets during his tenure in sales and marketing?
Franck Mathot
Add to my network

Location

Greater Paris Metropolitan Region