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Francois Bondiguel

Marketing and Growth Leader with expertise in customer acquisition and product-led growth

Francois Bondiguel is a seasoned Marketing and Growth leader currently serving as the Growth Lead at Canva, a position he has held since March 2021. With over 15 years of experience in customer acquisition, funnel optimization, and product-led growth, he has significantly contributed to the growth of several technology companies.

Career Highlights

  • Canva: As the Growth Lead, Bondiguel has secured contracts with major e-commerce businesses and manages a diverse portfolio of clients across multiple regions, including New Zealand, Australia, the USA, and the UK.

  • Previous Experience: He has held pivotal roles in other notable companies:

    • Vend: Contributed to growth from an annual recurring revenue (ARR) of $2.5 million to $30 million.
    • Xero: Helped increase ARR from $425 million to $500 million.
    • Deputy: Assisted in growing ARR from $22 million to $51 million.
  • Entrepreneurial Ventures: Bondiguel co-founded several startups, including PocketSmith, where he grew the user base significantly without a marketing budget, and The Distiller, which supported early-stage tech startups in New Zealand.

Education

He holds a Postgraduate Diploma in Commerce from the University of Otago and a Master's Degree in International Business from ESDES Lyon Business School, where he graduated at the top of his class.

Skills and Recognition

Bondiguel is recognized for his unique blend of skills in marketing, technology, and leadership, often described as a "scientist, hacker, marketer, builder, and leader" by peers. His ability to drive growth in startup environments has made him a valuable asset in the tech industry.1

Highlights

Sep 17 · Marketscreener.com
HubSpot : How to Build and Scale a High-Performance Marketing Team, According to Leaders Who've Done It - Marketscreener.com
Oct 11 · Business Wire
Apple Alumna and Box Founding Executive Karen Appleton Page Joins Deputy Board of Directors - Business Wire

Related Questions

What are some of Francois Bondiguel's most notable achievements at Canva?
How did Francois Bondiguel grow his own B2C SaaS startup without spending any money on marketing?
What strategies did Francois Bondiguel use to secure 10 new contracts with large ecommerce businesses in NZ and Australia?
Can you provide more details about the Sexy Summer Jobs program Francois Bondiguel organized in Dunedin?
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Francois Bondiguel
Francois Bondiguel, photo 1
Francois Bondiguel, photo 2
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Experience

Advisor at Prosaic since September 2023
Head of Growth Marketing B2B at Canva, Growth Lead at Canva, Head of Growth at Deputy, Head of Growth at Xero, Chief Marketing Officer at Vend

Education

Postgraduate Diploma in Commerce, Management from University of Otago (2006 - 2007), Master Degree in International Business from ESDES Lyon Business School (2003 - 2008)

Location

Greater Sydney Area