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Gavin Stirrat

Interim COO @ Adimo // Consultant @ Fiducia

Gavin Stirrat is currently serving as the Chief Operations Officer (COO) at Adimo, covering maternity leave. He has over 20 years of experience in the digital advertising and adtech sectors. His career began in 2010, where he held significant roles, including Managing Director for EMEA at various companies before joining Adimo.

Professional Background

  • Current Role: Chief Operations Officer (maternity cover) at Adimo.
  • Previous Experience:
    • Extensive roles in digital advertising.
    • Leadership positions in various companies within the adtech space.

Education

Gavin is an alumnus of Glasgow Caledonian University, which has contributed to his expertise in the field.

Contributions at Adimo

In his role at Adimo, Gavin has been involved in strategic initiatives and has participated in industry events such as MAD//FEST LONDON 2024, showcasing his commitment to innovation and leadership within the company.132

Gavin Stirrat's LinkedIn profile offers further insights into his professional journey and current projects.1

Highlights

Jul 4 · linkedin

What a great couple of days myself and some of the Adimo team got to spend at MAD//FEST LONDON 2024 this week.

Firstly, all of the drama with queues in 2023 were completely gone this year. Registration was quick and easy, taking no more than about 5 mins when I got there just after 0900 on Tuesday morning.

Secondly, the vast footprint of 2024 just made the experience feel a little less hectic than previous, meant there were more great spaces (such as the Female Leaders Club), more room for companies to exhibit (and as ever thanks to Philip Acton and Adform for the bagels), and created more capacity for even more great content.

We were spoilt once again with a huge choice of content, and just like Cannes, commerce / retail media was the hot topic, with lots of fascinating insights from an impressive line up of brands, retailers and tech companies from across the commerce landscape. It was particularly interesting to hear Epsilon's take on retail media and their 'Back to the Future' theme - basically how the future of retail media will be driven by learning from the past as we are now seeing the next wave of networks appearing, the irrelevance of channels, digital becoming truly addressable and the value of contextual.

I'm sorry I am missing day 3 (aka the party day), but lastly Madfest was as ever a great show for networking with potential clients and partners, as well as a lovely environment to catch up with friends old and new over a coffee / bite to eat / drink.

Can't wait for 2025! Cheers Dan Brain / Ian Houghton - hopefully you guys got to enjoy a bit of downtime this afternoon!

Aug 22 · linkedin

It's just under a month until DMEXCO - Digital Marketing Expo & Conference 2022. If you want to talk to us about Adimo's shoppable media ad formats, drop me a note to get some time in the diary.

Whether you are an advertising platform, brand, agency or publisher, we have solutions to power shoppable experiences across your online assets.

#dmexco22 #shoppablemedia

Related Questions

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Gavin Stirrat
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Location

London, United Kingdom