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Gina Santana

Agency Lead | Commerce & Business Messaging at Meta

Gina Santana is a professional currently working as an Agency Lead for Commerce and Business Messaging at Meta (formerly Facebook).12 Here are some key details about her career and background:

Professional Experience

Gina has over 15 years of expertise in developing marketing strategies across various segments, including the general market and the Latino population.1 Her career has spanned city government, corporate roles, and entrepreneurial ventures.1

Current Role at Meta: As an Agency Lead at Meta, Gina collaborates with leading US creative advertising agencies, including multicultural shops, to build campaigns across Meta's suite of products and services.1

Previous Positions:

  • VP, Strategic Director at Leo Burnett, managing strategic needs for Kellogg's snack brands portfolio1
  • Founder and VP of Marketing at Café Media, where she helped create content catering to the cultural interests of today's Latinos1

Education and Personal Life

  • Holds an MA in Cross-Cultural Communications from the University of Illinois1
  • Mother to two teenage sons, Sebastian and Lucas1
  • Enjoys gardening as a hobby1

Skills and Expertise

Gina's capabilities include:

  • Strategic planning
  • Complex problem-solving
  • Program development
  • Client relationship management
  • Marketing funnel strategy development
  • Brand architecture

Her experience bridges various sectors, giving her a broad perspective on marketing and business strategy.1

Highlights

Dec 13 · linkedin

Excited to have been selected to participate in the Chicago Latino Caucus Foundation Leadership Academy and to be in the company of an impressive group of Latino leaders! Pa'Lante!

Sep 22 · linkedin

Join us for a conversation about inspiration, community-building, creating impact and the power of branded content partnerships. RSVP in link.

Related Questions

What are some of the key campaigns Gina Santana has led at Meta?
How did Gina Santana's experience at Café Media influence her career?
What strategies does Gina Santana use to engage with the Latino market?
Can you provide examples of Gina Santana's work at Leo Burnett?
What is Gina Santana's educational background and how has it impacted her career?
Gina Santana
Gina Santana, photo 1
Gina Santana, photo 2
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Location

Chicago, Illinois, United States