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👋 Ginny Tonkin

Demand Generation and GTM Leader | Revenue Marketing | Integrated Campaigns | Strategic and Tactical | Coach and Mentor

Ginny Tonkin is an accomplished Integrated Marketing & Communications Leader with an impressive track record of over 14 years in the industry.

She excels in driving revenue through the development and implementation of comprehensive integrated marketing campaigns.

Ginny has received accolades for her achievements, including the Top Achievement Award in 2018 within the Marketing Department of a company during her initial tenure.

Described as self-starting and solutions-oriented, Ginny is passionate about fostering connections and cultivating innovative ideas that enhance relationships both online and offline.

With a rich background in Marketing & Communications spanning 14 years, Ginny also possesses 5 years of international experience, with a significant portion spent in Beijing.

Her expertise includes demand generation, lead generation, marketing strategy, business development, partner marketing, product marketing, go-to-market (GTM) strategy, social media management, content creation, and corporate communications, among others.

Ginny's educational background includes studies in Growth Series at Reforge, Chinese Language at Beijing Institute of Economic Management, and a BA in Mass Communication with double minors in Asian Studies and History from Principia College.

Her professional journey includes roles such as Lead Demand Generation Manager, Global Campaigns at Dynatrace, Owner of Ginny Tonkin Consulting (GTC), Senior Manager of Demand Generation at Iterable, and various other positions in marketing, communications, and management capacities within renowned organizations.

She has contributed to notable companies like Instapage, Rainfactory, FleishmanHillard, Edelman, United Family Healthcare, CyberInk, and International House World Organisation in diverse roles such as Product Marketing Manager, Content Development Executive, and Community Engagement Coordinator.

Ginny Tonkin's diverse skill set and broad experience make her a valuable asset in the fields of marketing, communications, and business development.

👋 Ginny Tonkin
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Location

Greater Boston