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Greg Cohen

Marketing Executive specializing in Digital Experience Innovation, Content Strategy and Demand Generation Programs | MarTech & Unified Analytics Leadership, Strategy & Execution

Greg Cohen is currently the Senior Director of Content Marketing at WestRock Company, a leading provider of paper and packaging solutions. He has a robust background in marketing and communications, with a focus on content strategy and brand development.

Cohen has over 20 years of experience in the field, having held various roles that emphasize the importance of strategic content in driving business growth. His expertise includes creating compelling marketing narratives, managing cross-functional teams, and leveraging data-driven insights to enhance marketing effectiveness.

In addition to his role at WestRock, Cohen is known for his contributions to industry discussions and thought leadership in content marketing, often sharing insights on best practices and emerging trends in the field. His professional journey reflects a commitment to innovation and excellence in marketing communications.

Highlights

Aug 14 · linkedin

As Spider-Man once said (and I think I'm accurately paraphrasing here): "With new combined companies, comes new responsibilities". #SmurfitWestrock is launching a new era of #sustainable #packaging. See the latest edition of The Circular newsletter to learn more about what we've been up to lately: https://okt.to/A6ca9p

Aug 8 · linkedin

Sun and suitcases, heat and humidity – summer #beauty products face a variety of challenges, but finding specialized, #sustainable #packaging doesn’t have to be one of them. See insights from WestRock Company on how your packaging can meet the unique needs of this seasonal beauty category. https://okt.to/0prxq2

Related Questions

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Greg Cohen
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Location

Atlanta Metropolitan Area